Creating Revenue for Next Generation Business Gary Liew

Creating Revenue for Next Generation Business Gary Liew Technical Marketing Manager

Agenda z Portal Software Overview z Trends in the service based market z Requirements for “New” Business Infrastructure z What’s Infranet ? z Solution Sets z Summary

Brief Introduction of Portal Software

Portal Software Portal sells software that links services, customers and revenues for Internet and emerging next-generation communication services. Customers Services Revenues

Trends in the service based market z Complex and dynamic business models z New Biz Models = new settlement models. z Multi-service providers z Branded services ("virtual ISPs") z “Pay for what you use” mentality – ie Usage based z Exponential growth z Competing in real-time

Requirements for the “New” Business Infrastructure z Business orientated CCBS platform – ie, your Products & Services drives the business, you’ll need a multi-service, reliable, scalable and open platform to support it! z Comprehensive real-time capabilities – especially the management of pre-paid products & services. Eliminates Fraud. z Rating – speed & product catalog z Full support for rapidly emerging market opportunities, especially branded services & wholesale in the value chain. z Complete flexibility in pricing, rating, billing, settlement and customer management

Multiple-Service Business Platform Circuit Switched Services Calling Cards Local Business / Consumer Services Web Hosting Basic Dial-Up Private Lines Long Distance VPN Vo. DSL B 2 B Online Gaming VOD Access Services Wireless Voice MAN Roaming Toll Free IDC Online Content Vo. IP x. DSL International Interconnect Long Distance Billing AIN Application Hosting Unified Messaging Leased Fixed Wireless Line Wireless Internet Object APIs Infranet Platform

Multiple-Service Business Platform 3 G Services Digital Streaming Virtual Home Photography Music Environment Packet Voice 2 G Value. Added Services Voice Portal Switched Voice Access Services PSTN GSM Video on Demand Ringtones & Icons Gaming & Horoscopes SMS Personalized Electronic Media Content CDMA Instant Text Alerts Messaging GPRS Object APIs Infranet Platform Video Messaging Number M-commerce Portability Roaming Location Services Contextual Commerce E-mail EDGE UMTS

What’s Infranet™?

Integrated, Real-Time Service Management Account Creation and Service Provisioning Reporting Authentication and Authorization Activity Tracking Customer Management Billing and A/R Rating / Pricing

Account Creation and Service Provisioning 1. Account Creation and Service Provisioning Reporting Authentication and 2. Authorization Real-time account creation and data validation – – Web based customer self registration CSR GUI registration Registration software CD’s 3 rd party application interface via APIs Self registration and data collection in 24 X 7 (Web. Kit) 3. Activity Tracking Customer Management Billing and A/R Rating / Pricing CSR registration (Admin Tool) 4. Automatic service provisioning & Credit Authorisation 1. 2. 3. 4. 5. Web Server Email LDAP credit card authorisation Allows account definition by brand (eg, by Business type, Geography)

Authentication and Authorization t Account Creation and Service Provisioning Reporting t Real-time credit enforcement t Customized policies (business rules) to meet business needs Authentication and Authorization t Activity Tracking Customer Management Billing and A/R Real-time account and/or transaction validation Rating / Pricing Integrated network authentication applications – Radius manager – Cisco Service Selection Gateway – Active Directory (LDAP) – GALs for Vo. IP t Fraud Prevention t Custom policies

Activity Tracking t Complete audit trail Account Creation and Service Provisioning Reporting t Activity tracking – Real-time tracking & posting of transaction activity – Accurate, real-time view of account info & balances etc Authentication and t GUI tool to map usage records to Authorization event objects Activity Tracking Customer Management Billing and A/R Rating / Pricing t Supports un-rated and pre-rated record upload (UEL) t Integrated with network mediation applications – HP-SIU – Cisco Netflow – Narus – Xacct – Applied Protocol Engines – Nokia Charging Centre

Rating 1. Real-time rating – Real-Time rating of any tracked event – Supports for multi monetary Account Creation and non-monetary resources Service Provisioning – Supports tiered pricing, usage, volume pricing, time/day, Authentication and Reporting packaging, price Authorization customization, one-time, recurring, advanced and in arrears Activity Tracking Customer Management Billing and A/R Rating / Pricing t Graphical Pricing tool – Products, Deals, Plans and Plans List concept definition – Rates, discounts, credit limits defined via GUI based application 1. Real-time volume tiering / discounting 2. Unlimited Price Plans & discounts

Billing and A/R t Configurable billing cycles – Multiple billing cycles - up to 28 per month Account Creation and – Supports multiple billing Service Provisioning models : Wholesale, Retail, Hierarchical, Split Authentication and Reporting – Supports charging in advanced Authorization and in arrears Activity Tracking Customer Management Billing and A/R Rating / Pricing t Supports Credit Cards, Invoice, email, HTML, XML, On-Demand real -time, EFT t Earned/Unearned Revenue support t Ability to view A/R and make realtime adjustments

Customer Management Account Creation and Service Provisioning Reporting Authentication and Authorization Activity Tracking Customer Management t CSR or Customer self-care access to real-time information – Customizable web-based application – View account and modify account data – HTML and Java server pages – Fully functional and extensible GUI application – Fully customizable Java-based Customer Center t Hierarchy support with unlimited levels Billing and A/R Rating / Pricing

Reporting 1. Comprehensive enterprise-wide Decision Support : 1. Operational reports Account Creation and 2. Financial reports Service Provisioning 3. Marketing reports Authentication and 4. Sales reports Reporting Authorization 5. . . 2. Full set of customizable standard reports Activity Tracking Customer Management Billing and A/R Rating / Pricing 3. Fully documented DB schema 4. Complete support for new report development thru Seagate Info Crystal Reports (bundled with Infranet) 5. Web access to report viewer and requestor

What is a Solution Set z Group of complementary best-of-breed products, selected, integrated and tested by Infranet & NEPs z To solve a complete set of business and operational requirements for specific line of business z Infranet provides the Business Infrastructure behind a large and growing list of solution sets

Evolving Market Requirements Phase 1: Custom Solutions BUILD Phase 2: Product Implementations BUY end-to-end functionality products for each function BUILD integration between modules Pros: • built to order Cons: • slow to implement • high cost • hard to change integration between products Pros: • faster to implement • best-of-breed functionality • easier to change Cons: • integration long & costly

Evolving Market Requirements Phase 3: Solution Sets BUY products for each function The Internet services industry is undergoing a shift towards the implementation of BUY integration framework complete, pre-assembled, preintegrated, pre-tested, end-toend solution sets Pros: • best-of-breed functionality • fastest to implement • easy to change • high leverage for product-based platforms

Rapid Service Roll-Out Using Solution Sets Solution sets : 20+ Solution Centers : 26+ Dallas, Denver, London, Madrid, Munich, Paris, Redmond, Rotterdam, Silicon Valley, Singapore, etc. ASP HP Microsoft Nortel Pw. C IBM DSL Cable Alcatel CGE&Y KPMG Marconi Microsoft Pw. C Wireless Fixed Internet Wireless ICP e. Com- Digital merce Content Vertical Markets HP CGE&Y Alcatel Motorola CGE&Y SUN Pw. C Andersen Consulting HP Sun US Interactive Solution Set Designers Oracle Microsoft Infranet Platform Infranet Object APIs

Solution Set target markets and services z Broadband Mobile Wireless (2. 5 & 3 G) z x. DSL / Cable Broadband / MAN z ASP / IDC / Content z Vo. IP z VPN z. . . .

The results. . Customers! (selected Asia. Pac) z Asia-Wide – UUNET International – PSInet Asia – Asia Online z Australia – Telstra – Oz. Email – Fujitsu – James Cook University z Japan – NTT PC, NTT OCN, NTT Labs – NTT Satellite Comm. – Fujitsu – Sky. Wave – Sony z China / HK – Jitong – Shanghai Online – Xin. Jiang & Liao. Ning PTT – Chongqing PTT – Pacific Convergence Corp. z Taiwan – Hoshin Gigamedia – FET – Wherever. Net z South Korea – Super. Net – Korean Telecom z South Asia – Infocom/PLDT, Philippines – Telekom Malaysia – VSNL, India – Cyber. Net, Pakistan

Summary

Summary z Select a Customer Care & Billing solution that meets your business platform needs! Ie, Multiple-Service based, reliable, scalable and open. z Fast time to market with new products & services z No limits to products & services, business policies, pricing plans, subscriber growth z Localisation support? (Eg, Chinese, Korean, Japanese languages) z Support for products & services charging principles being value based instead of flat-fee z Proven Integration with existing circuit switched billing system z Choose with systems with proven success worldwide z Finally. . . Being able to eat & sleep well!