Content Management Learning Management Knowledge Management Giovanni Ghilardotti

Content Management? Learning Management? Knowledge Management? Giovanni Ghilardotti , Giunti Interactive Labs EMEA & ASIA PACIFIC Regional Manager g. ghilardotti@giuntilabs. com X Learning®: the new wave in e. Learning X Learning® e. Learning is loosing its e. X Learning is about to enter your life. X Learning stands for modular learning objects, designed for reuse And personalisation, dynamically addressing your learning needs, whenever & wherever they arise. X Learning stands for xml and web services, the new lingua franca of instructional design, enabling you to express content independently from the delivery device you might have today or tomorrow, from workstations to mobile devices, from wearable PCs to wireless networks. X Learning stands for learn e. Xact®, the first Learning Content Management System (LCMS) natively designed in xml and in conformance to international standards and specifications (IEEE LTSC, IMS, ADL SCORM, ISO/IEC JTC 1/SC 36, CEN/ISSS WSLT) enabling you to effectively create, manage & deliver you X Learning® content in a future proof environment X Learning: future proof learning. Today. 2003 © Giunti Interactive Labs – No reproduction without written permission 1/13

Giunti Interactive Labs. The New Media & e. Learning Company of Giunti Publisher . . . • European leading Publisher in Art , New Media Schools and Cultural Heritage Publisher • 900 employees, 300 ML EURO turnover, 4000 active catalogue, 40. 000 archive, 100 Bookstores, 33. 000 m 2 Printing Factory e. Learning Services & • Holding Solutions than 20 Companies, Ricerca, 5 q Since of more 1 st Jan 2003 merge between Giunti magazine, first digital TV channelwith approx. 100 Giunti Multimedia & Interactive Labs , new media & TBL (Technology Based Learning) production and mass CD rom publisher profs in 3 sites in Italy & 1 USA in Italy q European “Pinocchio” and Leonardo • Publisher of leading : Research & Da Vinci facsimiles Ø Development Based Learning) bespoke content TBL (technology • Publisher of Firenze Musei 300 applications in producer with more than (Galleria Scientific, technical, other and HR Training Uffizi, Palazzo Pitti and medical sites with Ø e. Learning visitators/year) actor more than 6 ML Standardisation IEEE, with official roles in IMS, SCORM, OKI, CEN , ISO Ø R&D actor with more than 30 ongoing Projects in the field of new generation content management, elearning and e. Publishing Ø LCMS (Learning Content Management System) technology provider learn e. Xact® 2003 © Giunti Interactive Labs – No reproduction without written permission 2/13

Where are we today? X Learning®: The Next Quantum Leap in Technology Based Learning Educational Objectives Change of personal attititudes & social models Enabling Technology Innovation Quantum Leaps (QLs) New Millenium Technologies Fundamental & Disruptive “Jump Shifts” Forwards in the levels of X Learning© (interrelation of content, context & communities): Growth of abilities & Knowledge Distributed Web Services • interactivity ( ) • collaboration ( ) 90 s Transfer of data/facts/ procedures 80 s Personal Computing CBT • • Standard Digital Content Internet Technology Mobile BB Communication personalisation ( ) Ambient Intelligence brought to Education by new technologies & media e. Learning • • • 6 os: Behaviourism Pavlov/Skinner/Thorndike Mainframe Computing • • • • • • • Educational Models 70 s-80 s: Cognitivism 90 s-00 s: Constructivism Novak, Ausubel, Gowin Norman, Jonassen 2003 © Giunti Interactive Labs – No reproduction without written permission 3/13

X Learning®: Evolving to 3 rd generation e. Learning Content Publishing Testing Management Knowledge Management Learning Management System Virtual Classroom CRM HR management ERP The Agile Learning ® Society Content Management . . . with a shared Content & Data exchange Focus. Learning Knowledge New Societal & Economic Challneges . . . to standard webto closed services. . . From offline CBT learning & The X Learning® Solution Space proprietary WBT platforms. . Standard Content Publishing The Holy Graal of a Publisher: e. Learning Experiences which are RIAD Other Learning Services Interoperable Accessible Durable Reusable Content Brokerage User Profiling & personalisable for different Communities, Locations and Devices. . In a Distributed Environment Content Personalisation with Broadband, Mobile & Ambient Enabling technologies: (Content Objects, XML, Standards). . Accessibility. . 2003 © Giunti Interactive Labs – No reproduction without written permission 4/13

What is the Content Publishing & Distribution Model for Agile Learning? Narrowcasting = Bridging the media gap for Content Personalisation & Community Building Book Delay (secs) 1 month Film 10000001 week 1000001 day Media Markets based upon Content Distribution Channels Newsletter Letter q Differed Journals Newspaper NARROWCASTING 10000 - 1 hour 1 minute 100 - q Mass Communication (Broadcasting) q P 2 Co. P, Publishing to Communities of Practice (Narrowcasting) Mass communication Media Gap becomes abnormal, publishing to personal communities becomes viable 1000 - q Real Time 101 Audience Radio Telephone/ Human talk 1 10 1000 Mobile, BB & Ambient Technologies 100000 Television 1000000 Modified Slide from Tomita (1980)) The Future of Mass Media Norman solve the media gap for personal communication 2003 © Giunti Interactive Labs – No reproduction without written permission 5/13

But are we Ready for The Agile Learning® Society ? The Educational Technologies Innovation Clock Based on the Pool Paradox, 1983 • 9: 30: 00 PM : Spoken language (100 K years AC) • 11: 52: 00 PM: Writing • 11: 59: 49 PM: Analog Recording & Mass Distribution (1830 roto print, since 1920 film, radio, tv) • 11: 59: 58 PM: Computers & digital communication • 11: 59 PM : Internet & interactive digital communication • 00: 00 PM : The next big thing = narrowcasting (delivering personalised e. Content to community of practices via ubiquitous, mobile, broadband ambient technologies) 2003 © Giunti Interactive Labs – No reproduction without written permission 6/13

WHAT WE OFFER : 2. Research & Vision 1/2 One of the most active fully dedicated Elearning related Research structure NUMBERS q today running 30+ EU funded international research projects on a 3/5 Year timeframe on e-learning future - CMSs & architectures - 3 g Publishing & Learning devices q 600+ active partners in Academy, Industry, Government EXAMPLES ITUTOR: Speech & gaze controlled access to knowledge in handfree environment MOBILEARN: worldwide biggest MOBILEARN worldwide research initiative on mobile learning – new standard definition CELEBRATE: network of Digital CELEBRATE: Repositories, LO brokerage – Repositories, NAPSTER Model for Elearning 2003 © Giunti Interactive Labs – No reproduction without written permission 7/13

WHAT WE OFFER : 2. Research & Vision 2/2 Impact of our Research and case studies into involvement in the market standard working groups Ariadne Knowledge Personal Learning Objects Metadata OKI APIs Mobilearn Mobile Services = Learning Design Official presence OUR OFFICIAL ROLES • Co-founder of IMS Europe and Technical co-Chair of IMS • SCORM 1. 3 case study & co-writer (with Boeing, Net. G) • SCORM Adopter: First LCMS in ADL Virginia co-lab Ado pter: • CEN-Cenelec Learning WG spec proposer (e. g. Knowledge Packaging Format) CEN-Cenelec • ISO-CEN SC 36 Italian presidency 2003 © Giunti Interactive Labs – No reproduction without written permission 8/13

learn e. Xact®: 3 rd generation elearning content publishing suite Content Packages Status Locked Unlocked Final Published Authoring Client e. Xact Packager Multidevice LMS Delivery e. Xact Siter Templating Profiling Packaging Enrollment Versioning Tracking Content Authoring • • ? Learning Process Management Content Production Workflow Packager Administrator Indexer Author (lite & advanced) Packager Creator System Admininstrator e. Xact Lobster® Learning Objects Storage Repository Content Management General Learning Objects Viewing Environments e. Xact Tracer® e. Xact GLOVE® Indexing e. Xact Stations Content Delivery Siter Administrator Backofficer Tutor Student Visitor Digital Repository 2003 © Giunti Interactive Labs – No reproduction without written permission 9/13

Giunti Labs R&D: Towards the Agile Learning© Society 2/2 Wireless, Broadband & Mobile Learning Infrastructures Ambient Intelligence in Museums, Cultural Heritage Sites, Art Exhibits & Book Stores Multi Device Content Publishing & Management Location Based Learning, Edutainment & Infotainment Services Smart Tags and tactile interfaces for kids & disabled learning Augmented Reality for Industrial Maintainance 2003 © Giunti Interactive Labs – No reproduction without written permission 10/13

Examples of Giunti Interactive Labs’ X Learning® Projects in Europe’s 5 th R&D FP 1/2 • Project No: IST-2001 -37187 (http: //www. mobilearn. org) • Project Rationale: Next-generation paradigms and interfaces for technology supported learning in a mobile environment exploring the potential of ambient intelligence • Partners: HP(EU), Nokia (SF) , Emblaze (IL) , Deutch Telecom (DE), Telefonica (ES), Telecom (IT), Cosmote (GR), Space Hellas (GR), Uni Birmingham (UK), Open University (UK), Uni Tampere (SF), Uni Knoblenz (DE), MIT (US), Uni Stanford (US), Uni Sheffiled (UK), Sfera (IT) Education. au (AU) • Project No: IST 1999 -11883 (http: //www. cs. uta. fi/hci/ieye/) • Project Rationale: Ieye: Interacting with Eyes Gaze Assisted Access to Information in Multiple Langage. IDICT: Eye Gaze based on screen translations. ITUTOR: Wearable computer with voice and gaze based access to ERP and e. Learning information • Partners: Uni Tampere (SF), Connexor (SF), Uni Nottingham (UK), Sensomotoric (DE), Comau FIAT (IT) Ambient Smart Tags Repositories for Art Learning pilot for • Project No: IST-2001 -34171 (http: //www. projectwebkit. com) • Project Rationale: Webkit: The goal of Web. Kit is to create intuitive physical interfaces to the web by means of Tangible User Interfaces (TUIs) and smart tags. ASTRAL Pilot: Ambient Smart Tags Repositories for Learning Art in Musuems using radio frequency identification (RFID) tags • Partners: CRL (UK), Uni Strathclyde (UK), Uni Geneva (CH), i. Tel (GR), EAE( IT), Neurosoft (PL), Uni Cambridge (UK), Uni Warwick (UK) Network Architecture and Technologies for Airborne Communication Of Internet High Bandwidth Applications • Project No: GROWTH GRD 1 -2001 -40196 (http: // www. natachaweb. org) • Project Rationale: On air services through Internet Broadband Access on onboard passengers communication systems. • Partners: Airbus (FR), Kid Systeme (DE), Thales Avionics, Astrium , Cnes, Xplore, Cebenetwork(DE), Sita, Uni La Sapienza (IT), Uni Surrey (UK). 2003 © Giunti Interactive Labs – No reproduction without written permission 11/13

Examples of Giunti Interactive Labs’ X Learning® Projects in Europe’s 5 th R&D FP 2/2 • Project No: I IST-1999 -12503 (http: //www. kodweb. org) • Project Rationale: to develop a LMS+ LCMS+ Digital Repository Architecture for Intelligent Tutoring Systems with Intelligent Agents for USer Profiling and Content Brokerage. To conceive Interoperability Specs Knowledge Mapping and Rule Based content Navigation for user profiling and content adaptation • Partners: Giunti Interactive Labs (IT), FD Learning (UK), ITI (GR) , CATAi (ES) , Profit (ES) • Project No: EU Nr°: IST-1999(http: //www. celebrate. eun. org) • Project Rationale: Create a European federation of LCMS/LMS with a Digital Repository of Learnign Objects to enable students, teachers and content producers to broker contents and services amongst different environments Partners: European Schoolnet (BE), Sun (BE), Open University (UK), Digital. Brain (UK), Indire (IT), Giunti Interactive Labs (IT), WSOY (FL), hachette (FR), …) • Project No: IST- 2001 -35372 (http: //www. sculpteurweb. org) Semantic and content-based multimedia exploitation for European benefit • Project Rationale: To Extend digital library technology to support more diverse multimedia objects with use of semantic web & 3 D technologies to generate, structure and link together metadata in museum collections influencing and developing digital library standards • Partners: Giunti Interactive Labs (IT), IT Innovation Centre (UK), University of Southampton, ECS - IAM Group (UK), Centrica (IT), Ecole Nationale Superieure Des Telecomminications (FR), The National Gallery (UK), Direction Des Musees de Cherbourg-Octeville (FR), Uffizi (IT), Victoria and Albert Museum (UK), Centre de Recherche et de Restauration des Musées de France (FR) • Project Ministy of Research & Ministry of CH, Italy • Project Rationale: To develop a courseware library and elearnign platform for training on art restoration VIRARTIS Project VIRtual ART restoration, conservation and • Partners: Giunti Interactive Labs, University of Siena, University of Florence, Galleria VIR degli Uffizi, Scuola Normale Superiore, Pisa, Istituto Centrale del Restauro, CNR management training and information network for the Information Society 2003 © Giunti Interactive Labs – No reproduction without written permission 12/13

Content Management? Learning Management? Knowledge Management? Giovanni Ghilardotti , Giunti Interactive Labs EMEA & ASIA PACIFIC Regional manager g. ghilardotti@giuntilabs. com www. learnexact. com X Learning®: the new wave in e. Learning X Learning® e. Learning is loosing its e. X Learning is about to enter your life. X Learning stands for modular learning objects, designed for reuse And personalisation, dynamically addressing your learning needs, whenever & wherever they arise. X Learning stands for xml, the new lingua franca of instructional design, enabling you to express content independently from the delivery device you might have today or tomorrow, from workstations to mobile devices, from wearable PCs to wireless networks. X Learning stands for learn e. Xact®, the first Learning Content Management System (LCMS) natively designed in xml and in conformance to international standards and specifications (IEEE LTSC, IMS, ADL SCORM, ISO/IEC JTC 1/SC 36, CEN/ISSS WSLT) enabling you to effectively create, manage & deliver you X Learning® content in a future proof environment X Learning: future proof learning. Today. 2003 © Giunti Interactive Labs – No reproduction without written permission 13/13

Questions & Answers Giunti Interactive Labs Ø Sestri Levante Genova Firenze Milano San Francisco www. giuntilabs. com www. learnexact. com Giovanni Ghilardotti g. ghilardotti@giuntilabs. com 2003 © Giunti Interactive Labs – No reproduction without written permission 14/13