Commo Neo Milestone April 5 2005

Commo Neo Milestone • April 5, 2005 • Slide 1

Commo Neo Milestone • April 5, 2005 • Slide 2 Outline Team Introduction Problem & Solution Goals & Objectives Commo Neo: How does it work? Potential Problems Phase 0 – Important CS 410 Dates Phase 1 – Proof of Concept Phase 2 – Critical Design Phase 3 – Production & Out Years Conclusion

Commo Neo Milestone • April 5, 2005 • Slide 3 Group Introduction Clint Winfrey Mike Hedrick Greg Turner Shane Tyner Allen Daniel Jeremy Hoesly

Commo Neo Milestone • April 5, 2005 • Slide 4 Ever Lose Something?

Commo Neo Milestone • April 5, 2005 • Slide 5 A Painful Example

Commo Neo Milestone • April 5, 2005 • Slide 6 The Problem Leaving personal items behind can cost time and money.

Commo Neo Milestone • April 5, 2005 • Slide 7 Our Solution Commo Neo From Latin commoneo: to remind, remember, recollect Source: Online Latin-English Translator by Djun Kim http: //sunsite. ubc. ca/Latin. Dictionary/

Commo Neo Milestone • April 5, 2005 • Slide 8 Objectives Design a device that… is portable enough to be worn or carried can track multiple items will alert the user if items exceed a certain distance from him or her is battery-operated is programmable and customizable

Commo Neo Milestone • April 5, 2005 • Slide 9 What It Will Do ✔ Locate the item by beeping faster and/or louder as the user gets closer to the lost item Use a database of items that the user carries Allow the user to add/delete items from the database Allow the user to activate or deactivate tracking of a given device (e. g. an item is

Commo Neo Milestone • April 5, 2005 • Slide 10 What It Won’t Do ✘ Have an alerting mechanism on the articles themselves Interfere with other Bluetoothenabled devices Run on disposable batteries Suffer from low computing power (due to recent advances in cell phone technology)

Commo Neo Milestone • April 5, 2005 • Slide 11 Functional Component Diagram

Commo Neo Milestone • April 5, 2005 • Slide 12 Bluetooth Hardware Blue. Core™ 2 Specifications Single-chip Bluetooth® solution with integral ROM Fully qualified Bluetooth system Bluetooth v 1. 1 and v 1. 2 specification compliant Low Power 1. 8 V operation Minimum external components Integrated 1. 8 V regulator UART bypass mode Packaging options: CSP, VFBGA or Plug-n. Go (LFBGA with integral balun, filter, matching) Source: CSR

Commo Neo Milestone • April 5, 2005 • Slide 13 Competition Matrix

Commo Neo Milestone • April 5, 2005 • Slide 14 Potential Problems Production costs may exceed our estimates. Battery consumption may result in significantly shorter operating times. Weather may affect the product. Customer interest may be limited at our price point.

Commo Neo Milestone • April 5, 2005 • Slide 15 Risk Chart 2 Design & implementation limitations 4 Consequenc Social impacts 3 Likelihoo d 1 Consumer & design cost acceptance Bluetooth technical hurdles

Commo Neo Milestone • April 5, 2005 • Slide 16 SBIR Phase 0 Product Inception January 12 Initial project ideas February 1 -3 Presentation I March 1 Feasibility Presentation April 5 Project Plan Presentation April 14 Preliminary Webpage May 3 Final Presentation/Web Page/ SBIR Proposal

Commo Neo Milestone • April 5, 2005 • Slide 17 SBIR Phase 1 Proof of Concept Development of lab prototype that successfully proves the concept Include hardware needed to prove feasibility of the concept $100, 000 maximum awarded 6 month time span Assumptions/requirements: 40% overhead Offices at ODU including desks, internet access, electricity, etc. Any hardware needed must be purchased At least 50% of work done by the team Salaries paid to the small business No legal fees

Commo Neo Milestone • April 5, 2005 • Slide 18 SBIR Phase 2 Critical Design 2 year time span $750, 000 awarded Assumptions/requirements: Same as in Phase 1 Everybody used in the project is gainfully employed when not actively participating on a project task

SBIR Phase 3 Production & Out Years Commo Neo Milestone • April 5, 2005 • Slide 19 Management plan Marketing plan Funding plan

Commo Neo Milestone • April 5, 2005 • Slide 20 Management Plan The right team for the job! Meetings every Tuesday at 5: 00 PM Communication via Internet and telephone Deadlines and progress checks Testing How do we measure success? Are there testing risks?

Commo Neo Milestone • April 5, 2005 • Slide 21 Organizational Chart SBIR Phase 1 Blue boxes indicate outside experts

Commo Neo Milestone • April 5, 2005 • Slide 22 Organizational Chart SBIR Phase 2 Blue boxes indicate outside experts

Commo Neo Milestone • April 5, 2005 • Slide 23 Marketing Plan Implement our product in a cell phone and target cell phone users. What age group? Source: Bureau of the Census What wireless network? Source: Twin Kings Communication Who uses cell phones? Source: IT Facts

Commo Neo Milestone • April 5, 2005 • Slide 24 Marketing Plan Price point less than $100 Customer gets security of valuables unavailable until now Business gets higher returns utilizing COTS We realize profit… Whenever a customer purchases a cell phone equipped with our product or additional transceivers from us In the form of service fees if our customer purchases our service through a wireless service provider

Commo Neo Milestone • April 5, 2005 • Slide 25 Market Survey Analysis Have you ever lost something? Would you buy a product that alerts you?

Commo Neo Milestone • April 5, 2005 • Slide 26 Funding Plan National Science Foundation Division of Design, Manufacture, & Industrial Innovation Deadline: June 8, 2005 CIT Corporate Giving Program Commercial Finance Group No deadline

Commo Neo Milestone • April 5, 2005 • Slide 27 Cost Breakdown & Profit Analysis Initial Production (Units) Initial Selling Point Production Cost Profit Per Unit Initial Cost for Units Number of Units Sold To Meet Cost Gross Sales Profit (50, 000 units) 50, 000 $99. 99 $50. 00 $49. 99 $2, 500, 000 25, 253 $4, 999, 500 $2, 499, 500

Work Breakdown Structure Commo Neo Milestone • April 5, 2005 • Slide 28 WSB Task Name Duration WSB Task Name CN Commo Neo 851 days CN Commo Neo 83 days CN. O Conception 83 days CN. 1 Proof of Concept 132 days CN. 0. 1 Team Formation CN. 2 Critical Design 456 days CN. 0. 2 Initial Concept 20 days CN. 3 Production & Out Years 180 days CN. 0. 3 Feasibility of Project 29 days CN. 0. 4 Milestone 31 days CN. 0. 5 Approval Process 27 days CN. 0. 6 Website Development 55 days Overview Duration 5 days CN. 0. 7 Website Approval 0 days CN. 0. 8 Project Approval 0 days CN. 0. 9 SBIR Proposal 0 days SBIR Phase 0

Work Breakdown Structure Commo Neo Milestone • April 5, 2005 • Slide 29 WSB Task Name CN Commo Neo CN. 1 Proof of Concept CN. 1. 1 CN. 1. 2 CN. 1. 3 CN. 1. 4 CN. 1. 5 Assemble Team Duratio n 132 days 5 days Prototype Development 50 days Prototype Testing 90 days Documentation 90 days Creative Writing SBIR Phase Assignment 1 14 days WSB Task Name CN Commo Neo CN. 2 Critical Design CN. 2. 1 CN. 2. 2 CN. 2. 3 CN. 2. 4 Assemble Team Prototype SBIR Phase Development Prototype Testing Documentation Duratio n 456 days 12 days 2 50 days 90 days

Commo Neo Milestone • April 5, 2005 • Slide 30 Resources Available resources Bluetooth technology Bluetooth chips Cell phone processor Input/Output (phone keys and screen output) Expected resources Database software Device software Manpower through employees Testing of the product Bluetooth networking

Commo Neo Milestone • April 5, 2005 • Slide 31 Conclusion