Chapter 9: Electronic Commerce Software
Web Hosting Alternatives ü Shared hosting ü Self-hosting ä Client’s Web site is on a ä Running servers in-house server that hosts other Web sites simultaneously ü Commerce service providers ü Dedicated hosting (CSPs) ä Service provider makes a ä Provide Internet access to Web server available to a companies and individuals client ä Offer Web server ü Co-location management and the ä Service provider rents a renting of application physical space to the client software to install its own server hardware Exercise: Go to http: //www. webhostingratings. com/
Basic Functions of Electronic Commerce Software ü All electronic commerce solutions must provide: ü ä Calculation complications include: ä A catalog display: Listing of goods and services ä Computing taxes and shipping costs ä Static catalog: Simple list written in HTML that appears on a Web page ä Provisions for coupons, special promotions, and time-sensitive offers ä Dynamic catalog: Stores information about items in a database ä Shopping cart capabilities ä Forms-based shopping was not good ü Shopping cart ä Keeps track of items a customer has selected ä Allows customers to view contents of their carts, add new items, or remove items Transaction Processing ü Additional software components can include: ä Middleware ä Enterprise application integration ä Web services ä Integration with enterprise resource planning (ERP) software ä Supply chain management (SCM) software
Advanced Functions of Electronic Commerce Software ü Middleware ä Establishes a connection between electronic commerce software and an accounting system ü Interoperability ä Making a company’s information systems work together
Enterprise Application Integration and Databases ü Application program ä Program that performs a specific function ü Application server ä Computer that takes request messages received by the Web server and runs application programs ü Page-based application systems ä Return pages generated by scripts ü Component-based application systems ä Separate presentation logic from business logic ü Database manager ä Software that stores information in a highly structured way ü Distributed information systems ä Large information systems that store the same data in many different physical locations ü Distributed database systems ä Databases within distributed information systems
Web Services ü Combination of software tools that let application software in one organization communicate with other applications over a network ü Companies are using Web services to offer improved customer service and reduce costs Exercise: Go to http: //www. microsoft. com/net/default. mspx
Integration with ERP Systems ü Enterprise resource planning (ERP) software packages ä Business systems that integrate all facets of a business ü Major ERP vendors ä Baan, Oracle, People. Soft, and SAP ü Typical installation of ERP software costs between $2 million and $25 million
Electronic Commerce Software for Small and Midsize Companies ü Commerce Service Providers (CSPs) ä Have same advantages as ISP hosting services ä Low cost is biggest single advantage ä Offer free or low-cost electronic commerce software for building electronic commerce sites
Mall-Style Commerce Service Providers ü Provide small businesses with: ä Internet connection ä Web site creation tools ä Little or no banner advertising clutter ü Provide shopping cart software ü e. Bay Stores ä CSP that offers mall-style commerce services ä http: //stores. ebay. com/ ü Bigstep received many industry awards for its CSP offering ü It provides two different storefront packages ü Reports ä Provide data-mining capabilities ä Data mining ä Looking for hidden patterns in data ä http: //go. bigstep. com/ Exercise: Browse around each of the above sites
Electronic Commerce Software for Businesses ü Midsize ü Large ü Midrange packages allow a merchant to have explicit control over: ü Examples of enterprise-class products that can be used to run a large online business: ä Merchandising choices ä Site layout ä Internal architecture ä Remote and local management options ä IBM Web. Sphere Commerce Business Edition ä Oracle E-Business Suite ä Broadvision One-To-One Commerce ü Enterprise-class software ä Typically provides good tools for linking to and supporting supply and purchasing activities
Other Software ü Customer relationship Management ü Content Management ä Must obtain data from operations ä Should be tested before making a software that conducts activities commitment such as: Sales automation, Customer service center operations, Marketing ä Employees should find software’s campaigns procedures to be straightforward ä Must also gather data about ä Helps companies control large customer activities on the company’s amounts of text, graphics, and media Web site and any other points of files contact ü Knowledge Management ü Supply Chain Management ä Helps companies to coordinate planning and operations with their partners in the industry supply chains ä Performs planning and execution Exercise: Using the Online Companion, check out examples of the above ä Helps companies: ä Collect and organize information; ä Share information among users; ä Enhance ability of users to collaborate; ä Preserve knowledge gained through the use of information
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