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By Kirsten Gross and Jackie Penny By Kirsten Gross and Jackie Penny

A new spin on cupcakes • What drives us • Who we are supporting A new spin on cupcakes • What drives us • Who we are supporting • How we will treat customers • Handling setbacks •

 • • • What is the Cupcake Bar? • Milkshake, Caramel Frapuccino, Peach • • • What is the Cupcake Bar? • Milkshake, Caramel Frapuccino, Peach Bourbon, Sparkling Wine Weekly and seasonal flavors! Low prices! • Single without alcohol = $3. 00 • Single with alcohol = $5. 00 • Half Dozen = $15. 00 • One Dozen = $30. 00

(Without alcohol) • Strawberry Lemonade • Peppermint Mocha • Pumpkin Spice Latte • Milkshake (Without alcohol) • Strawberry Lemonade • Peppermint Mocha • Pumpkin Spice Latte • Milkshake • Root beer float • Chocolate Espresso • Banana Smoothie • Green Tea • Peach Tea • Vanilla Chai • Mexican Hot Chocolate • Eggnog (With alcohol) • Tequila Sunrise • Margarita • Piña Colada • Amaretto • The White Russian • Chocolate Kahlua • Peach Bourbon • Sparkling Champagne • Manhattan • Mojito • Irish Car Bomb • Sparkling Wine …and many other seasonal flavors!

 • Target audience: • Teens. Young adults above 21 years old. • Female • Target audience: • Teens. Young adults above 21 years old. • Female and male • Any race • Middle- higher income level, any education.

According to Chris Balzer, “last year cupcake sales rocketed by 11% and account for According to Chris Balzer, “last year cupcake sales rocketed by 11% and account for 9. 9% of all cake sales. . . ” "Convenience Drives Cake Sales. " In. Store Baker, Mar. 2011, 5. 2, 18 -20.

 • Look for our T-Shirts! • $10 • We will host a “Decorate • Look for our T-Shirts! • $10 • We will host a “Decorate with Santa”. • Kids come in and decorate any plain cupcake with Santa • We will provide all decorating items, frosting, aprons, gloves • $5 will also get you a complete lunch meal • We will also have decorating parties on New Years and 4 th of July.

231 East Livingston Ave. Columbus, OH 43215 • 1, 100 Square Feet • Lease 231 East Livingston Ave. Columbus, OH 43215 • 1, 100 Square Feet • Lease = $724. 165/month • $8, 689. 98/year • German Village Street Retail • Near I-71; I-70 and SR 315

 • Hours • Employees. Responsibilities: 1)Arriving at 7 AM every morning to bake • Hours • Employees. Responsibilities: 1)Arriving at 7 AM every morning to bake the cupcakes 2)Cleaning the store and making sure the store is neat and tidy 3)Taking money and working the cash register 4)Excellent customer service 5)Opening and closing the store 6)Ordering and buying ingredients and any other needed supplies 7)Handling the store money and budget • Expanding • Salary = 20% to 25% of our profits

Our Plan: • Sales • Buy two cupcakes get one free, buy one get Our Plan: • Sales • Buy two cupcakes get one free, buy one get one half off. • Packages • Business: $150 upfront, $1. 50 for each cupcake after 100 cupcakes • Wedding: $200 upfront, $2. 00 for each cupcake after 200 cupcakes • We will also have special holiday activities for younger kids • Christmas • 4 th of July • New Years

 • Three situations that could derail us : • Competition moves in • • Three situations that could derail us : • Competition moves in • Go bankrupt • Illness • How we will handle these risk: • Lower prices to $2. 50 per cupcake • Decrease our loan repayment • Lower salary to 10 -15% • If illness then we will find another person and train them.

 • $50, 000 • Pay it off in 3 years • Year 1 • $50, 000 • Pay it off in 3 years • Year 1 = $9, 000 • Year 2 = $27, 000 • Year 3 = $18, 131. 54 • Collateral • Equipment • Business