Business Name Entrepreneur s name Date 1 Business

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[Business Name] [Entrepreneur’s name] [Date] 1

Business Profile • [Explain your business idea and why you selected your business] chapter 1 • Explain your type of business: [Service, Retail, Manufacturing, Wholesale] & how your business will satisfy a consumer need. ] chapter 2 • Write the mission statement of your business 2

Qualifications 3 (Chapter 4) • [ List 3 skills or resources that you have that will help make your business successful] • •

Legal Structure 4 chapter 25 • [Is your business structure a Sole Proprietorship, Partnership, C Corporation, Subchapter-S, Limited Liability Company or Not-for-Profit Corporation? ] • [Why did you choose your legal structure? ]

Economics of One Unit 5 chapter 9 Definition of One Unit Selling Price per Unit $ (A) Direct Labor per Unit(if applicable) $ (B) Materials per Unit (if applicable) Total COGS Per Unit (B+C) $ $ Other Variable Costs $ (E) Total Variable Costs (D+E) $ (F) Gross Profit Per Unit (A-F) $ (C) (D) (outgoing shipping, packaging, commissions)

Cost of Materials/Direct Labor 6 Chapter 2 Definition of One Unit: Direct labor (wage per hour) (A) Time (in hours) to make one unit (B) Direct labor cost per unit ($) (A*B) $ $ TOTAL Material Description Cost /Quantity TOTAL MATERIALS/DIRECT LABOR(C+D) $ (C) Cost per Unit ($) $ (D) $

Competition Competitor 7 Chapter 8 Price [ex. Local seller] Compared to my business (better, worse) why? $ [ex. National chain] Quality $ $ Competitive Advantage Chapter 8 • [List 2 reasons why customers will purchase your product or service over your competitor’s. ] chapter 8 (Go beyond lowest price. ) •

Consumer & Market Analysis Consumer Analysis: Market Segment: [Provide a description of your market segment] Target Customer: [Provide a description of your target consumer] Market Analysis: Location: Population: Income: Behavior: 8 chapter 18

Marketing Mix & Plan Price: Place: Product: Promotion: Method 9 chapter 10 & 18 [Determine an appropriate marketing plan based on the market research and analysis you performed] Description Target Consumer ( age, gender, location) Cost

Philanthropy Plan 10 chapter 10 [Describe how your business will give back to the community or support a cause that you believe in. ] [Explain how you will incorporate philanthropy into your marketing plan. ]

Average Monthly Fixed Costs Type of Fixed Cost Monthly Cost Entrepreneurial Stipend [hours x (minimum wage + $1] $ [enter fixed cost] example: $ utilities, salaries, advertising, etc [enter fixed cost] $ TOTAL Fixed Costs $ 11 chapter 9

Monthly Sales Projections Month Chapter 13 Units Sold January February March April May June July August September October November December Total = (Double click on chart to add information) 12

Projected Yearly Income Statement Selling Price Per Unit $ (A) # of Units Sold (B) Total Sales (A*B) $ (C) Less Variable Costs Total COGS (COGS per unit * B) $ (D) Other Variable Costs (Other variable costs per unit * B $ (E) Total Variable Costs (D+E) $ (F) Gross Profit (C-F) $ (G) Less Fixed Costs USAIIRD (Yearly) $ Other Costs/Unforeseen $ Total Fixed Costs $ (H) Profit before Taxes (G-H) $ (I) Less Estimated Taxes @25% (I *. 25) $ (J) Net Profit (I-J) $ chapter 13 13

Start-up Investment Entrepreneurial hours needed for start-up (A) 14 chapter 14 Wage I pay myself (B) Total start-up time investment (A*B) $ Item $ Where I will buy this? Cost of Item $ $ CASH RESERVE covering 3 months of fixed costs $ Estimated TOTAL START-UP INVESTMENT $

Financing Strategy for Total Start-up Investment 15 chapter 14 Source Amount Personal Savings [ How will you save? ] $ Relatives/Friends $ Investor [Who is it? ] $ Grant [From Whom? ] $ Total: $

Return On Investment Return on Investment (ROI) Chapter 14 chapter 3 % Yearly Net Profit ÷ Start-up Investment X 100 For every $1 dollar invested, my business earned : 16 $

Return On Sales 17 chapter 14 Return on Sales (ROS) % Yearly Net Profit ÷ Total Sales X 100 For every $1 dollar of sales, my business earned : $ (Double click on chart to add information)

Financial Ratio Analysis Monthly Break-Even Units 18 chapter 14 chapter 20 Monthly Fixed Costs/Gross Profit Per Unit Start Up Investment Doubling Years for my start-up investment to double in value (Start-up Investment ÷ Net Profit) X 2

Business & Educational Goals • Business • Educational - [enter short term goal] - [enter long term goal] 19

Time Management Plan Business schedule for a typical week • • Entrepreneurship Hours: School Hours: Work Hours: Free-Time Hours: [enter hours] 20

21 [Enter your mission statement (or slogan if applicable)] Thank you for your consideration of [Enter company name]

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