Bitrix Intranet Portal A New Opportunity For Hosting

Bitrix® Intranet Portal: A New Opportunity For Hosting Providers. 1

Company Profile // Overview • Privately owned, founded in 1998 • Global headquarters: Alexandria, VA • Regional offices: Russia (sales + R&D), Ukraine (sales). • 70+ staff • 30, 000+ customers • 4, 000+ partners worldwide • Flagship products: Bitrix® Site Manager, Bitrix® Intranet Portal, Bitrix® Virtual Appliance 2

Company Profile // Customers “Improved functionality, performance, security and scalability set up a new standard for the industry, assure a quality experience for intranet adopters and bring Bitrix to the top position in the competitive field. ” Vasily Smertin, Business Development Director Hyundai Motor CIS 3

Company Profile // Tech Partners 4

Saa. S: A New Opportunity For Hosting Providers says • 2008 - $6, 8 b, 2009 – $7, 5 b … 2013 - $14 b • CAGR (2008 -2013) = 19, 4%, four times higher than software market average (5, 2%). • Content, Communication and Collaboration (CCC) leads the Saa. S-offerings with 35% market share ($2. 6 b) outperforming CRM, ERP and SCM. says • CAGR (2008 -2013) forecast revision – only minus 1%. • 41% respondents already evaluating/piloting. • Saa. S in IT budgets: 2009 – 5%, 2013 – 10%. 5

CCC in Saa. S: A Market Paradox Although the CCC market is evolving and Saa. S is the most popular software delivery model vendors do not provide a competitive channel offer for hosting providers. Vendors offer Saa. S services at their own premises or exclusively from a dedicated hosting partner. 6

Bitrix Offer To Hosting Providers • Bitrix® Intranet Portal: a Saa. S-optimized solution for fast and painless bridging of SMBs with customers, partners and employees. Includes intranet and extranet capabilities with tight integration between these layers. • Parallels, VMware, Amazon EC 2 compatible. • Saa. S-optimized billing with 1 month activation validity. • Easy deployment, easy management, easy billing. • Competitive pricing. No margin restrictions. • Free sales & technical trainings for your staff. • Marketing and PR support, 2 nd level technical support. • Flexible custom branding options. 7

Target Customer Profile I am 15 -50 users large. I do not have dedicated tech specialists. I do not have dedicated environment. I do not have time for design, software set up and management. I want to improve my online presence. I want effective internal and external comms. I want fast and painless solution. I am used to buy services from my hoster. 8

Bitrix® Intranet Portal 8. 5 // Overview • • • Enterprise 2. 0 collaboration. Workgroups, tasks, calendars, planning, workflow. Users directory and company structure. Corporate broadcasting. Project and knowledge management. 30+ social networking tools. Built-in XMPP/Jabber instant messenger. PRO+PRO™ security framework. Outstanding ease-of-use and intuitive interface. Business process visual design and extranet capabilities 9

Mashup-style interface with drag-and-drop menu placement and setup. The product Customizable title bar. A good Morphology-based relevant site comes with demo data hosting to product place for the to ease provider’s learning. One-button demo data “flush” search in text and files with reallogo, customer logo and Customizable time indexing. main section menu. feature is available. name. Customization company Gives access to 2 nd level menus is a matter of seconds during and Extranet. the primary set up or using a side menu. Customizable right highly-intuitive administrator’s panel. Customizable banners 10

How It provider activates the Works Hosting customer’s Bitrix Intranet A customer subscribes tothe Portal requests Bitrix the ABitrix Intranet Portalbills customer copy and service. customer’s account Intranet Portal 1 -month trial evaluation. hosting provider customer Bitrix activation server automatically requests the Bitrix bills the hosting Hosting providerreturns the activation key. a key for provider on 1 -month activationmonthly Bitrixbasis according to the Intranet Portal. actual number of customers using Bitrix Intranet Portal. Hosting provider reminds the 1 -month trial expiry and offers to subscribe to Bitrix Intranet Portal service. activation server 11

Benefits and Advantages • Boost your business by increasing ARPU, customers loyalty and attracting new customers to the core business. • Increase your competitiveness by offering new high-demand services. • Enjoy a very competitive price, no restrictions on partner add-on services and margins. • • No competition from vendor + fair lead distribution. Full vendor support (sales, marketing, PR, tech). Flexible customization options. Free entrance: no setup fees, one month payment delay, 30 -day trial. • Fair revenue share: pay only for the actual users. 12

Bitrix® Intranet Portal // Pricing • Prices for hosting providers, not for end-users. • Free basic custom branding. • Optional extended custom branding. • Free online user training. • Optional technical and sales staff training. 13

Pricing // Under the Hood… US$1 Bitrix product licenses ~US$3 per user per month US$1 primary services customer US$1 additional services (e-mail, Vo. IP, extended tech support, extra disk space) 14

Pricing // Under the Hood… A 25 -user company will generate min US$900 per year; US$600 goes to the hosting provider A 50 -user company will generate min US$1800 per year; US$1200 goes to the hosting provider An installed base of 500 companies will bring approx. US$ 700 K … and don’t forget the early adopters advantage! 15

Early Adopters Advantage We value the early adopters trust and commitment to Bitrix products and services. Hosting providers entering the program until April 2010 are entitled to receive Bitrix® Intranet Portal 50 (fifty) 25 -user base packs for FREE that can give you up to $50 K of additional profit per year! REGISTER AND BOOST YOUR BUSINESS NOW! 16

Next Steps • Learn more about Bitrix® Intranet Portal and Bitrix® Virtual Appliance. • Investigate integration opportunities. • Deploy and pilot the solution. • Sign the agreement. • Train your technical and sales staff. • Announce. • Enjoy increasing ARPU. 17

Additional Resources • Bitrix® Virtual Appliance: technical requirements, fine tuning tips, download, installation guide: http: //www. bitrixsoft. com/products/virtual_appliance/vmware. php • Bitrix® Intranet Portal more details: http: //www. bitrixsoft. com/products/intranet/ instant demo: http: //www. bitrixsoft. com/products/intranet/demo. php Saa. S integration manual http: //www. bitrixsoft. com/download/manuals/en/saas_tutorial_en. pdf 18

Thank you! For any questions please contact: Denis Zenkin Marketing Director Bitrix Inc. denis. zenkin@bitrixsoft. com Office: +7 4012 51 05 64 Mobile: +7 911 479 44 08 Sales Department: sales@bitrixsoft. com Web Site: http: //www. bitrixsoft. com 19