Скачать презентацию Beyond blogs and wikis there s Traction Gilbane Boston Скачать презентацию Beyond blogs and wikis there s Traction Gilbane Boston

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Beyond blogs and wikis, there’s Traction Gilbane Boston - 2007 How to Ask Text? Beyond blogs and wikis, there’s Traction Gilbane Boston - 2007 How to Ask Text? or Why do Enterprise Search and Text Mining Tools Need Blogs and Wikis? Jordan Frank www. Traction. Software. com [email protected] com (401) 528 -1145

Who is Traction Software, Who am I • Leading Enterprise Wiki and Blog Platform Who is Traction Software, Who am I • Leading Enterprise Wiki and Blog Platform – Traction Team. Page commercial release in 2002 – Current release 3. 7. x • Funded: 2000 and 2002 – by In-Q-Tel (Venture arm of the CIA) – Slater Interactive and private investors • Customer Leadership – – 9 of the top 20 Pharmaceutical firms 14+ of the Global 100 DOD, US Air Force & Navy, DOJ, In-Q-Tel State of CT, State of TX Health • Deployments with • 10 s to 100, 000 s of users • 100 s to 100 s of 1000 s of posts • Black belt blogger? – Read mine at: www. tractionsoftware. com Now Free for 5 Users www. tractionsoftware. com

Two Words Two Words

Two Words Search Two Words Search

Top Yahoo Searches As reported, Tuesday November 20, 2007 Top Yahoo Searches As reported, Tuesday November 20, 2007

Asking Questions Search Asking Questions Search

How Many? Search How Many? Search

Movie Max: Real Max: Siberian husky found at Disney Movie Site Sakhalin husky found Movie Max: Real Max: Siberian husky found at Disney Movie Site Sakhalin husky found via Wikipedia link 8 Below The Connector, a dog lover: http: //smartpei. typepad. com/ robert_patersons_weblog Search The Expert (and an artist): http: //www. babayaga. ca/

Why do Blogs Matter? Search Why do Blogs Matter? Search

It takes a haystack… … to find a needle! It takes a haystack… … to find a needle!

Time Offers Context to History Doug Engelbart’s NLS (o. NLine System a “hypertext journaling Time Offers Context to History Doug Engelbart’s NLS (o. NLine System a “hypertext journaling system”) first demonstrated in 1968 brought time to hypertext.

Time Offers Context to History Doug Engelbart’s NLS (o. NLine System a “hypertext journaling Time Offers Context to History Doug Engelbart’s NLS (o. NLine System a “hypertext journaling system”) first demonstrated in 1968 brought time to hypertext.

Without Time, a Stack London Bombings US Election day Deepthroat Revealed Indian Ocean Tsunami Without Time, a Stack London Bombings US Election day Deepthroat Revealed Indian Ocean Tsunami W. VA Coal Mine Accident Constitutional vote in Iraq Terri Schiavo Dies Israel/Hezbollah Conflict Rep Cynthia Mc. Kinney Altercation 71 Religious Anti-War Protesters Arrrested on Capitol Hill Hurricane Katrina

With Blogs, the Needles • Blogs point to whats important • They open the With Blogs, the Needles • Blogs point to whats important • They open the door to what’s important

PHARMABLOGGER, An insider with an attitude Covered Topics • Guidant / J&J • DTC PHARMABLOGGER, An insider with an attitude Covered Topics • Guidant / J&J • DTC • Morning After • Autism Bloggers Link to • News • Web Pages • Each other Formerly at www. Pharma. Marketing. Blog. com

What Drives Cancer News? Search What Drives Cancer News? Search

If I Had a Hammer… … I would be out of luck But with If I Had a Hammer… … I would be out of luck But with right tool, I can find the relevant 0. 0001% of content: ? www. blogpulse. com

The Patterns Deliver Answers Mrs. Superman raises cancer awareness, • for a few days The Patterns Deliver Answers Mrs. Superman raises cancer awareness, • for a few days • from sci fi • to main stream An opportunity… or a flash in the pan? Follow the “story” with RSS www. blogpulse. com

Why Does Enterprise Search Suck? Search How Do I Fix It? Search Why Does Enterprise Search Suck? Search How Do I Fix It? Search

TMI - Not BI A B C D E F G H I 1 TMI - Not BI A B C D E F G H I 1 2 3 4 5 6

Just Add Blogs - For A Start + Pages People + Widgets + Comments Just Add Blogs - For A Start + Pages People + Widgets + Comments + Links + Tags + Time Content

Content - Databases • Internal and external • Records are added, changed • Drug Content - Databases • Internal and external • Records are added, changed • Drug Database – QL 2 Web. QL Captured IDDB update – Including status notice – Keyword highlighted

Content - News • Journal articles • News wires • Blogs • Example shows Content - News • Journal articles • News wires • Blogs • Example shows – QL 2 Captured article – Highlighted key words – Tags – Embedded comments

Content - Page Changes • Example shows – Traction Report of all QL 2 Content - Page Changes • Example shows – Traction Report of all QL 2 Captured Changes – View of specifics

Enterprise Blogs Pull it Together Outside source + Inside Source + Commentary and Analysis Enterprise Blogs Pull it Together Outside source + Inside Source + Commentary and Analysis ________ Truly Contextual Collaboration And a Nice Haystack

Asking People Questions? Search Asking People Questions? Search

Searching for People Searching for people, starts with searching for content. 8231 hits, a Searching for People Searching for people, starts with searching for content. 8231 hits, a good stack! Do a Visual Scan, or Dig Deeper…

Searching for Inside Experts Author entity delivers an explicit “Expert Cloud” Drill down further, Searching for Inside Experts Author entity delivers an explicit “Expert Cloud” Drill down further, or dial their extension!

Searching for Anyone Names entity delivers an implicit “Person of Interest Cloud” Drill down Searching for Anyone Names entity delivers an implicit “Person of Interest Cloud” Drill down further, or phone a friend!

Any Questions? Search Jordan Frank www. Traction. Software. com jfrank@tractionsoftware. com (401) 528 -1145 Any Questions? Search Jordan Frank www. Traction. Software. com [email protected] com (401) 528 -1145