Beginnings RSAF Pilot Advertising

Beginnings • • RSAF – Pilot Advertising – Account Director Media. Corp. TV – Assistant Vice President, Airtime TVMobile – Director, Biz. & Prd. Dev. Fair. Vision – Vice President, Biz. Dev. Sentosa – Marketing Director Singapore Post – Chief Marketing Officer Commonwealth Secretariat – CFTC Expert

In Between Golf, Mountain Biking and Travelling • • Completing MBA, U 21 Global Practicing Mgt. Consultant (PMC) Inst. Of Mgt. Consultants (MIMC) Youth Business Singapore (Mentor) Singapore Institute of Dir. (SIDM) Cornell-Nanyang Inst. of Hospitality Mgt. (Guest Speaker) Sri Lankan Maid to My Children

Youth Business Singapore

YBS Entrepreneur

YBS in Action

Does The World Truly Appreciate The Benefits … Youth Entrepreneurship Youth Enterprise Youth Employment

What Does Youth Entrepreneurship Enterprise and Employment Really Build? • • • Building local economy Ensuring local jobs Protecting home-grown character and prosperity Saving time, money and local environment Ensuring local product diversity Protecting local services Youth Business is Really about Country Investment

Youth Enterprises Are The Key to Building a Better World Investing in Youth Entrepreneurship & Enterprise Why and How? A Singapore Perspective

If I said the Country Australia What would be the First Picture in Your Head?

Now if I asked you to Think of Sydney What would that be the First Picture in Your Mind?

Physically both Sydney and Australia are in the Same Geography But in your Mind they are in Two Different Places!

The Point I am making is that there is a Far Greater Connect between Cities than Countries And the Youth are Talking! London – Paris – New York Seoul – Beijing – Tokyo Port Vila – Honiara -- Suva

There is far more Connectivity Between the Youth than is Realized

The New Generation is about Being Right Here and Right Now – World Citizens are busy. They want things easy to buy and understand – Increasingly people want convenience and speed of operation – Citizens are looking for healthy foods and products to reduce ageing – People today are somewhat more aware of environmental issues – People do extensive research and sometimes know more about the products than their retailer – This time around people are spending less since the global financial crises

The Rebirth of Spring HOW WE DO IT SPRING Singapore is the enterprise development agency responsible for helping Singapore enterprises grow. We work with partners to help enterprises in financing, capability and management development, technology and innovation, and accessing new markets. As the national standards and accreditation body, SPRING develops and promotes an internationally-recognised standards and quality assurance infrastructure that builds trust in Singapore enterprises, products and services, thereby enabling their global competitiveness and facilitating global trade.

HOW WE DO IT Finance Requirements For Youth Entrepreneurship

HOW WE DO IT Engaging Youth With Existing Enterprise & Industry

Ensuring Youth Enterprise Meets The New World

Establishing The Youth Connection Early

3 Young Entrepreneurs 1. 5 Million Singapore Dollars

Youth Business Strategy Requires Support Social Goals Commercial Success Competitive Advantage

The Sequence of Shifts the Movement and Program must Evolve Youth Business Operating on a Connective Network City-City Youth Business as a Tangible Business Resource In each City Youth Business a Jump Start

174 Start-Ups Receive Seed Funding Help THE Government last year committed over $10 million to help invest in more than 20 start-ups under Spring Singapore's Start-up Enterprise Development Scheme (Seeds). That brings to 174 the total number of firms that have received funding support through Seeds since it was introduced in 2001. So far, more than half of the $110 million set aside for Seeds has been allocated to local start-ups, as part of efforts to groom globally competitive companies by providing vital early funding. According to enterprise development agency Spring Singapore, 20 Seeds startups have since been able to generate over $1 million a year in revenue.

If Youth Business is to be Successful Governments & NGO’s Role Need to promote and develop Youth Business as sustainable enterprises that address Social and Economic needs through the principle of self and mutual help so as to foster a more resilient society Strategic Intent Elevate & Establish Youth Business by dominating society mindshare and perceptions

Thank You mauricewilliams. esq@gmail. com

The Singapore Statistics Favored Youth Start-ups • • GDP up 10. 6% in 3 Q 2010 CPI up 3. 5% in Oct 2010 Total Trade up 15. 0% in Oct 2010 Index of Industrial Production up 31. 0% in Oct 2010 Retail Sales up 0. 3% in Sep 2010 Total Population was 5. 08 million in Jun 2010 Employment was 3. 08 million in Sep 2010 Unemployment Rate (SA) was 2. 1% in Sep 2010

Youth Business is a Country Investment WHY WE DO IT

The Organizational Difference the Youth Business Programs Must Preserve Youth Business Structure with Youth Business Goals & Values Imbedded Youth: Board & Manageme -nt (NGO. ) Structure with Single Bottom Line Values vary with people Regular Business In youth business the kids grow up and leave but the fundamentals prevail. In all cases the structure must support the original goals and values

The Audiences the Program Must Impact All Known Youth Business YOUTH BUSINESS SUPPORT GROUP All Business Industries Industry’s Where Youth Business Exist Singapore Public (Youth) Social Enterprises International Public (Youth)

HOW WE DO IT The Timing is Ripe for Youth Business Now! Pre-financial crises corporations were all about: – Consolidating for bigger market shares – Commanding bigger geographic footprints – They were mostly concerted on diversification: – Short-term gains

HOW WE DO IT The Timing is Ripe for Youth Business Now! Post-crises it is now about: – Having braved the worst – Appreciation for more accountability and less complication – Having less time now consumers never want to be treated in the same way – Public consensus is in search of a fair deal and sustainability – Public questions corporate social missions

HOW WE DO IT Investment in Youth Businesses is Relevant Keeping the Money Local Paving the Way for Youth Enterprise Entrepreneurship Employment

Spring Singapore • Financing Schemes – Business Angel Funds (BAF) – SPRING Startup Enterprise Development Scheme (SPRING SEEDS) – Technology Enterprise Commercialisation Scheme (TECS) – Young Entrepreneurs Scheme for Start-ups (YES! Start-ups) http: //www. spring. gov. sg/Entrepreneurship/FS/FS/Pages/young-entrepreneurs-scheme-start-ups. aspx

Global Trends are Impacting Needs and Wants Dictating what and where will be bought: – RFIDs continue to increase in retail application – Customer Centricity reemphasizes ‘made for me products’ but also increasing merging of sectors (books + cafe) – World population will be increasingly represented by ageing Baby Boomers and Generation Y The presentation to follow illustrates Why & How Singapore Invests in Youth

Singapore Population is Ageing WHY WE DO IT Resident Population Continues to Grow Old Age Support Ratio is Reducing Life Expectancy at Birth is Increasing

LFPR Will Continue to Rise (Labor Force Participation Rate) WHY WE DO IT Age Pyramid Labor Force Participation Rate http: //www. singstat. gov. sg/stats/visualiser/population. html

Singapore Like Most Cities WHY WE DO IT

HOW WE DO IT “Keep the Money Local” Attitude The Fundamental Attitudinal Change We Need to Achieve mindset mentality mind-set outlook

HOW WE DO IT “Keep the Money Local” Attitude If we imagine the any economy to be a bucket with money pouring in from various sectors Then it makes good sense for us: – To make sure that we minimize leaks outside our economy – To ensure that within this economy the money changes hands as many times as possible Encouraging local expenditure provides jobs and income for Singapore Ensuring a secure longer term future for local economies

An Introduction Maurice Williams