Скачать презентацию Audiobooks Reinvented Investor Showcase The Audio Market Скачать презентацию Audiobooks Reinvented Investor Showcase The Audio Market

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Audiobooks Reinvented Investor Showcase Audiobooks Reinvented Investor Showcase

The Audio Market Opportunity Audiobook acceleration • Audiobooks generated $1. 5 bn worldwide last The Audio Market Opportunity Audiobook acceleration • Audiobooks generated $1. 5 bn worldwide last year • Publishers reporting > 10% Q on Q growth within audio • Audiobook production doubled in last 3 years Why will Audio continue to Grow? • Time poor generation turning to audio • Smartphone growth means audiobook player in everyones pocket • A brand new channel to market for audiobooks

Pain for audiobook listeners 3 4 2 1 5 Pain for audiobook listeners 3 4 2 1 5

Solution for audiobook listeners Bardowl subscribers can listen to any book anywhere, instantly 2 Solution for audiobook listeners Bardowl subscribers can listen to any book anywhere, instantly 2 1 3

How we launched our first product How we launched our first product

Business Model Business Model

Business Model Business Model

Business Model Business Model

Value proposition to Publishers • Huge growth potential, latent demand • Revenue from backlist Value proposition to Publishers • Huge growth potential, latent demand • Revenue from backlist content • Unique customer marketing insight & Analytics • Promotion of other formats of books through social media A viable competitor to the incumbent

The Bardowl Team Chris Book CEO, Neil Chapman CTO Orange, Vantrix, WIN Plc Orange, The Bardowl Team Chris Book CEO, Neil Chapman CTO Orange, Vantrix, WIN Plc Orange, Aepona, BSky. B David Sykes NED Rob Shreeve NED Pro-Vision, Motion Media, One Alfred Place, IBM Virgin Publishing, EU Smart Mark Mc. Callum Laura Kalbag Random House, Pearson Design and User Experience Freelance Designer

Traction • Angel investment summer of 2011 • Bardowl won Futurebook Innovation Award • Traction • Angel investment summer of 2011 • Bardowl won Futurebook Innovation Award • Deals with leading Publishers signed • Successful launch in June 2012 • Launch white label app with Smarta. com The next 100 days • Expand the catalogue with fiction and general non-fiction • Consumer launch of main Bardowl app • Android app development

Financial Highlights Subscriber Forecast ’ 000 s 1 56 146 220 280 Revenues of Financial Highlights Subscriber Forecast ’ 000 s 1 56 146 220 280 Revenues of £ 19 m in 2016 Net Profit 30% Peak Cash Requirement of £ 1, 146, 000 in September 2014

Investment Required and what we will use it for • £ 1. 2 m Investment Required and what we will use it for • £ 1. 2 m A Round investment required in Q 1 2013 • Fund Subscriber acquisition • Build core Bardowl team (CMO, VP North America, Developer) • Expansion of content catalogue • Expansion into North America and Ro. W Exit Strategy • Trade sale to media company or retailer • Audible acquisition by Amazon • Anobii and Mobcast acquisition by Sainsbury’s and Tesco • BBC Audiobooks acquired by Private Equity

Bardowl is unique 1. Audiobooks - as the customer wants 2. Revenue share based Bardowl is unique 1. Audiobooks - as the customer wants 2. Revenue share based on minutes listened • New insight on customer behaviour • Uses Social Media to attract new listeners We have reinvented audiobooks we need £ 1. 2 m investment to take Bardowl forward.

Thank-you Thank-you