Скачать презентацию A Cash Cow is a product which generates
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A Cash Cow is a product which generates a significant amount of profit for a company a product with a low market share and a low rate of growth a product with a high market share, and a high rate of growth a product with a low market share and a low rate of growth
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A product life cycle tells you how long a product will sell for and make a profit shows how a products sales or profits, depending on the units used, may rise and fall over its life shows how profitable a product will be is divided into three stages
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When performing primary research you are obtaining first hand data, specifically targeted at a particular marketing problem you are researching into the farming, fishing and mining industries you spend a lot of time sitting at a desk, using a computer, and researching through old data you are spending little money
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All of the following are examples of extension strategies, except stretching the quantity available over a wider geographical region developing a new market for the product finding new uses for the product selling overseas
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The demand for a product varies with all of the following except the income of prospective customers its price the costs of production The amount of successful advertising expenditure
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The income elasticity of demand for a product is negative. Such products are known as goods luxury goods normal goods necessities
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The price elasticity of a product is influenced by all of the following factors, except necessity brand loyalty; the level of VAT in operation at the time; habit
1)Gross national product a minus amortisation. That`s correct answer! Congratulations! Press “Space”, or right click to continue!
When a firm in the secondary sector of the economy takes over a related business in the tertiary sector, this is an example of horizontal integration Forward vertical integration backward integration Forward horizontal integration
1)Gross national product a minus amortisation. That`s correct answer! Congratulations! Press “Space”, or right click to continue!
In the interests of efficiency and obtaining more economies of scale, two firms agree to join together and become one. This is an example of a hostile take-over friendly merger hostile merger friendly take-over
1)Gross national product a minus amortisation. That`s correct answer! Congratulations! Press “Space”, or right click to continue!
A bank takes over a fishing company, a steel works, a vegetable processing firm and an airline. This is an example of forward integration horizontal integration; a firm becoming a conglomerate; company mergers
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