2007 Tourism Update on Alabama’s Gulf Coast Presented by: Herbert J. Malone, Jr. Alabama Gulf Coast CVB
2006 Baldwin County Tourism Facts 4. 4 Million Annual visitors $1. 96 Billion Travel-related expenditures 39, 333 Travel-related jobs $819 Million Travel-related wages Source: Alabama Bureau of Tourism & Travel
2006 Alabama Lodging Revenue $999 million Madison $75 M 8% Jefferson $191 M 19% Montgomery $63 M 6% Mobile $85 M 9% Baldwin $242 M 24% Source: Economic Impact of Alabama Travel Industry 2006
2007 Lodging Rentals & Market Share (ytd thru June, 2007) 2006– 2007 ∆ 14% Escambia Pensacola Baldwin Pensacola Beach Gulf Shores Santa Rosa Okaloosa Walton Navarre Ft. Walton Perdido Orange Beach Destin Sandestin Seaside Grayton Beach Key $146 M 24. 3% Bay $67 M 11. 2% $112 M 18. 7% $14. 2 M 2. 4% Panama City $143 M 23. 8% $118 M 19. 7%
Alabama’s Gulf Coast Accommodations Inventory New Units 14, 805 Current ’ 09 16, 607 Total
City Size by Transient Lodging Units Copenhagen, Denmark Sydney, Australia Palm Beach County, FL Alabama Gulf Coast Charleston, SC Daytona Beach, FL 13, 200 16, 000 15, 617 14, 833 14, 805 13, 366
Lodging Rentals (ytd thru June, 2007) 2004 2007 $114. 9 M $125. 2 M ∆ 9%
Retail Sales (ytd thru June, 2007) 2004 2007 GS/OB $258. 4 M $367. 8 M Foley $316. 8 M $365. 8 M $575. 2 M $733. 6 M ∆ 27. 5%
Gulf Shores/Orange Beach Meeting Space Pre Ivan 12 Hotels 67, 105 sq. ft. Current 6 Hotels 42, 709 sq. ft 36% Loss
2007 EVENTS Dolphin Classic Softball Tournament Dolphin Invitational Softball Tournament Gulf Coast Baseball Classic Southeastern Junior Golf Orange Beach Invitational Softball Spring Beach Blast Tournament AHSAA 4 -5 -6 A Track Championship Alabama Coastal Triathlon presented by Sacred Heart Health System Southern Turf Nurseries Cornelius Bennett Celebrity Golf Tournament AC Celebrity Weekend Redfish Nation All Star Event Wal-Mart FLW Kingfish Championship Wal-Mart FLW Redfish Championship Thunder on the Gulf SEC Women's Soccer Championship BMW STA Combo Doubles Tournament NCAA Div. II Women’s and Men’s Soccer Championships
Sporting Events Generate Room Nights Thunder on the Gulf---6, 000 room nights Spring Softball and Baseball Tournaments-6, 000 Room Nights Tennis Tournament— 600 Room Nights FLW Fishing Tournaments— 420 Room Nights High School Track Championship— 1, 000 room nights Cornelius Bennett Charity Golf Tournament— 420 room nights AL Coastal Triathlon— 150 room nights NCAA Men’s and Women’s Soccer Championship— 600 room nights
First Annual Alabama Coastal Triathlon
Media Attention 2007 Oh Boy! Oberto Redfish Cup All Star Mid-Season Bash Event will be televised on ESPN 2 this fall. 2007 FLW KINGFISH Championship Event will be televised on Fox Sports Network on Sunday, 12/9/07. 2007 FLW REDFISH Championship Event will be televised on Fox Sports Network on Sunday, 12/23/07.
Find up-to-date info at: www. agccvb. org
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