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Digital Rights Management in Mobile Media W 3 C Workshop 22 -23 January, 2001 Digital Rights Management in Mobile Media W 3 C Workshop 22 -23 January, 2001 Julian Durand Julian. Durand@Nokia. com Technical Manager, DRM Nokia Ventures Organization 2 © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com

Contents Nokia overview 3 Mobile Information Internet Society Technical Architecture (MITA) © NOKIA 2001 Contents Nokia overview 3 Mobile Information Internet Society Technical Architecture (MITA) © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com

Nokia overview 4 Mobile Information Internet Society Technical Architecture (MITA) © NOKIA 2001 W Nokia overview 4 Mobile Information Internet Society Technical Architecture (MITA) © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com

New mobile device categories enable new ways of consuming media • Almost 20 years New mobile device categories enable new ways of consuming media • Almost 20 years ago Nokia launched the Talkman, a wireless telephone roughly the size and weight of a car battery. Today, wireless phones are giving way to multifunction devices connected to the mobile Internet. • The recently launched Nokia 9210 Communicator combines support for multiple content formats (html, wml, gif, jpeg…), high data speeds up to 43. 2 kbit/sec, and supports http, WAP and Java. • The next generation of wireless devices shall offer further media consumption capabilities adding web tablets and media phones to the consumer market. 5 © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com

Evolution of Devices at Nokia Communicator 9110 9000 8850 8110 121 2110 8800 Premium Evolution of Devices at Nokia Communicator 9110 9000 8850 8110 121 2110 8800 Premium Classic Nokia Talkman Nokia Cityman Mediaphone 6100 101 6150 2010 7100 Fashion 1610 3110 Basic 6 © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com 5100 3210 8210

The Nokia 9210 Communicator is a compelling platform for media distribution All-in-one integrated multimedia The Nokia 9210 Communicator is a compelling platform for media distribution All-in-one integrated multimedia device • brilliant color display, ergonomic design • full industry standard interconnectivity • high data speeds (43. 2 kbit/s) • Wide range of content formats (HTML, WML, JPEG, GIF…) Strong and consistent Nokia support for open platforms and interfaces • 7 35 000 Symbian, 250 000 WAP and 2. 5 Million Java developers can now build applications for the Nokia 9210 Communicator © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com

MITA provides technical foundation for Mobile Information Society Nokia overview 8 Mobile Internet Technical MITA provides technical foundation for Mobile Information Society Nokia overview 8 Mobile Internet Technical Architecture (MITA) © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com Mobile Information Society

Personal Trusted Device • My voice calls • My messages and e-mail • My Personal Trusted Device • My voice calls • My messages and e-mail • My pictures and images • My music and video • My news and service • My location information • My calendar and tasks • My contacts and data • My financials and purchases • My transactions 9 © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com

The Net - the repository for what we know and what we need to The Net - the repository for what we know and what we need to know. 'You say Mark Mc. Guire's hit more home runs this year. I say it's Sammy Sosa. Solly, hit the net' Coffee break, New York, USA 10 © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com

Non-voice communications becomes just as important as voice communications. Non-voice communications becomes just as important as voice communications. "A millenium falcon! The guys have got to see this right now!" Bird watching, Ivalo, Lapland, FINLAND 11 © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com

Mobile Information Society Anybody Anywhere Any Service Any Application Any Time Any Location 12 Mobile Information Society Anybody Anywhere Any Service Any Application Any Time Any Location 12 Any Network Any Device © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com

Mobile Internet Technical Architecture Seamless services Mobile Internet Technical Architecture Mobile Information Society Mobile Mobile Internet Technical Architecture Seamless services Mobile Internet Technical Architecture Mobile Information Society Mobile telephony Messaging internet always on Mobile multimedia Wide Area Coverage 13 © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com IP Wireless, secure, high speed access Fast Internet & Intranet Shared databases & applications Local Area Coverage

MITA enables Mobile Information Society Nokia overview 14 Mobile Information Internet Society Technical Architecture MITA enables Mobile Information Society Nokia overview 14 Mobile Information Internet Society Technical Architecture (MITA) © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com

Mobile Information Society brings Internet and wireless together. . . The Internet and wireless Mobile Information Society brings Internet and wireless together. . . The Internet and wireless are major drivers in converging digital industries • The ‘net’ is the virtual information megastore • We expect instant access to information • Much of our work and personal lives are spent on the move • The adoption of portable, wireless devices is steadily increasing 15 © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com

Future of Media Distribution is driven by consumer and industry needs Media purchases become Future of Media Distribution is driven by consumer and industry needs Media purchases become smaller and more frequent • Our time becomes more fragmented small segments of entertainment/info are purchased and consumed on the move Media is distributed wirelessly to alwayson devices • Wireless distribution enables instant delivery and more ergonomic user experiences Copyrights have to be protected Stephen King : "Respect my copyright […] it's all I've got" 16 © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com

A day in e. Book-lover's life in Mobile Information Society. . . 17 © A day in e. Book-lover's life in Mobile Information Society. . . 17 © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com

How was intellectual property protected in the past? Legal Tools Detection Enforcement Litigation | How was intellectual property protected in the past? Legal Tools Detection Enforcement Litigation | Prosecution Legal Instruments Patents Copyright Trademarks 18 © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com Social & Business Requirements Privacy Fair Use Accessibility

How can we protect media today? Digital Rights Management (DRM) System Legal Instruments Social How can we protect media today? Digital Rights Management (DRM) System Legal Instruments Social & Business Reqs Security Principles & Tech Legal Tools Publishing Rights Policies Legal Instruments 19 © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com Social & Business Requirements

Do we protect it all in the same way? DRM Systems must play different Do we protect it all in the same way? DRM Systems must play different roles depending on the time value of information 20 © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com

What is the best way to protect media? Black Market Cheap & Available - What is the best way to protect media? Black Market Cheap & Available - Napster - Gnutella - Freenet - Aimster Watermarking & fingerprinting 21 © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com Digital Rights Management Legal Market - consumer value - consumer protection - artist compensation

What factors are we considering for DRM? • Interoperability in DRM systems • Efficient What factors are we considering for DRM? • Interoperability in DRM systems • Efficient and scalable (screen, battery, processor) • multiple delivery channels (broadcast, streaming, superdistribution) • Support for a wide variety of devices • Ease of use • Cost effectiveness • Privacy protection 22 © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com

More DRM needs… • Support for relative existing and emerging standards. • flexible expression More DRM needs… • Support for relative existing and emerging standards. • flexible expression of rights (time metered, pay per view, editing) • peer to peer commerce such as ‘superdistribution’ • international context including: multiple currencies; time-zones; regional privacy, disclosure and information limitation requirements 23 © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com

Why the W 3 C? • We want to help the market for protected Why the W 3 C? • We want to help the market for protected bits to grow successfully • Interoperability: First step is the adoption of an open and standard rights expression language • W 3 C seems logical because it is global and content agnostic 24 © NOKIA 2001 W 3 C DRM Workshop, 22 -23 January, 2001 | Julian. Durand@ nokia. com

Questions? 25 © NOKIA. Julian. Durand@Nokia. Co m Nokia Ventures Organization Questions? 25 © NOKIA. Julian. Durand@Nokia. Co m Nokia Ventures Organization