124bc1ca52f890294340163f40bd2dd5.ppt
- Количество слайдов: 28
麗山國中 英資班 王迎曦 Ingo
How many people have a cell phone? 2. What kind of brand do they like? 3. How long will they keep their cell phones? 4. How much do they pay for a cell phone? 5. What functions of cell phones do they like the most? 6. What color do they like the most? 7. What kind of cell phone do they like, clamshell, slide or regular? 8. How much is their cell phone bill per month? 9. Why don’t some people have a cell phone? 10. Will people who don’t have a cell phone want to buy a cell phone in the future? 1.
Questionnaire: 30 students 20 adults Adults and students Comparison: Male and female
Part A: A Comparison between students and adults. 1. Do you have a cell phone?
Part A: A Comparison between students and adults. 2. How many cell phones do you have?
Part A: A Comparison between students and adults. 3. What kind of brand do you like? (S=Sony N=Nokia M=Moto B=Ben. Q S=Samsung TM=Taiwan Made Ph=Philips Pa=Panasonic)
Part A: A Comparison between students and adults. 4. How long will you keep your cell phone?
Part A: A Comparison between students and adults. 5. How much do you pay for a cell phone?
Part A: A Comparison between students and adults. 6. What function do you like the most? (G=Games I=Internet Cam=Camera Cal=Calculator D=Dictionary BT=Blue tooth)
Part A: A Comparison between students and adults. 7. What color do you like the most?
Part A: A Comparison between students and adults. 8. What style do you like the most?
Part A: A Comparison between students and adults. 9. How much is your monthly phone bill?
Part B: A Comparison between males and females. 1. Do you have a cell phone?
Part B: A Comparison between males and females. 2. How many cell phones do you have?
Part B: A Comparison between males and females. 3. What kind of brand do you like? (S=Sony N=Nokia B=Ben. Q M=Moto Sam=Samsung TM=Taiwan made Ph=Philips Pa=Panasonic)
Part B: A Comparison between males and females. 4. How long will you keep your cell phone?
Part B: A Comparison between males and females. 5. How much do you pay for a cell phone?
Part B: A Comparison between males and females. 6. What function do you like the most? (Cam=Camera G=Games I=Internet Cal=Calculator D=Dictionary BT=Blue tooth)
Part B: A Comparison between males and females. 7. What color do you like the most?
Part B: A Comparison between males and females. 8. What style do you like the most?
Part B: A Comparison between males and females. 9. How much is your monthly phone bill?
1. Why don’t you have a cell phone?
2. Do you want to buy one in the future?
1. 2008/11/14手機平均購買價格 取自 http: //www. insightxplorer. com/specialtopic/self_mobile 20060126_3. html 2. 2008/11/14 取自 http: //www. pollster. com. tw/report/91/ 波仕特線上市調 沈貴梅 3. 2008/11/14 取自 http: //tw. knowledge. yahoo. com/question? qid=140510170847 台灣手機市場的品牌排名及銷售量 2005 -10 -24 4. 2008/11/14 取自 http: //www. insightxplorer. com/news_02_21_05. html 2005年 2月21日 2005年度手機大調查 --- 綜觀手機市場 5. 2008/11/14 取自 http: //news. bbc. co. uk/chinese/trad/hi/newsid_ 7230000/newsid_7238200/7238269. stm 調查:中國人手機聽歌比率遠超英美 2008年 02月11日
手機市場調查問卷 首先感謝您撥冗填答此問卷。本研究目的在於了解台灣手機消費情形。 您的寶貴意見相當重要,填答結果僅供個人研究用,對外絕對保密。謝謝您的合作。 麗山國中英語資優班學生 王迎曦 中華民國97年 10月26日 個人基本資料 性別 口男 口女 身分 口學生 口社會人士 婚姻狀況 口已婚 口未婚 問卷內容 1. 請問您目前是否擁有手機? 口是 口否 (如果否,請跳到第 11提繼續做答) 2. 承上題,如果是,請問您擁有幾支手機? 口 1支 口 2支 口 3支以上 3. 請問您最喜歡哪一個廠牌的手機? 口Nokia口Sony Ericcson 口Ben. Q 口Motorolla 口Samsung口LG 口國產 4. 請問您擁有一隻手機的最長時間是多久? 口 6個月以下 口 6 -12個月 口 1 -2年 口 2 -3年 口 3年以上 5. 請問您會願意花多少錢去購買一隻手機? 口 1000以下 口 1000 -3000 口 3000 -5000 口 5000 -7000 口 7000 -10000 口超過10000 元
6. 請問您最重視手機應具備哪些附加功能? (可複選三種功能) 口照相 口遊戲 口網路 口電視 口PDA儲存資料 口計算機 口字典 口MP 3 口其他____ 請問您最喜愛哪種顏色的手機? 口黑 口白 口銀 口藍 口粉紅 口紅 口其他____ 8. 請問您最喜歡哪一種的手機形式? 口滑蓋式 口摺疊式 口一般 9. 請問您每個月的手機費是多少? 口 200以下 口 200 -400 口 400 -600口 600 -800 口 800 -1000 口 1000 以上 10. 請問您的手機費付費方式? 口綁約 口預付卡 謝謝您的合作 回答到此即可 11. 您為何目前沒有手機? 口電磁波問題 口沒錢購買 口會被打擾 12. 您未來會想購買手機嗎? 口想 口不想 謝謝您的合作 回答到此即可
124bc1ca52f890294340163f40bd2dd5.ppt