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Learning objectives Learning objectives

Promotion recap Promotion recap

Activity 1 Activity 1

Activity 1 Activity 1

Activity 1 Activity 1

Activity 1 Activity 1

Activity 1 Activity 1

For example it sponsors extreme sport events such as snowboarding, cliff diving and surfing. For example it sponsors extreme sport events such as snowboarding, cliff diving and surfing. They also give cars featuring large red bull cans to students to drive round universities an get others interested.

Costs Costs

Costs Costs

Mix & match Mix & match

Mix & match Mix & match

Mix & match Mix & match

Mix & match Mix & match

You must remember the two key elements when deciding how to promote… You must remember the two key elements when deciding how to promote…

Method of communication Method of communication

Every form of communication has its disadvantages and disadvantages. For example a printed advert Every form of communication has its disadvantages and disadvantages. For example a printed advert can be read several times, whereas a radio advert can only be heard once. Keep in in that a number of forms of communication may be best!

Method of communication Method of communication

The right mix of promotional activates depends on a number of factors and you The right mix of promotional activates depends on a number of factors and you will need to think about the precise situation. Is it trying to reach high income earners? Young people? How much money does it have to spend?

9 Mark question 9 Mark question

Costs Costs

Costs Costs

Mix & match Mix & match

Mix & match Mix & match

Mix & match Mix & match

Mix & match Mix & match

You must remember the two key elements when deciding how to promote… You must remember the two key elements when deciding how to promote…

Method of communication Method of communication

Every form of communication has its disadvantages and disadvantages. For example a printed advert Every form of communication has its disadvantages and disadvantages. For example a printed advert can be read several times, whereas a radio advert can only be heard once. Keep in in that a number of forms of communication may be best!

Method of communication Method of communication

The right mix of promotional activates depends on a number of factors and you The right mix of promotional activates depends on a number of factors and you will need to think about the precise situation. Is it trying to reach high income earners? Young people? How much money does it have to spend?

9 Mark question 9 Mark question