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DEP 391 Early Experiences in Windows Server 2003 Deployments in the Small and Medium DEP 391 Early Experiences in Windows Server 2003 Deployments in the Small and Medium Business Space Peter Schenk Program Manager Windows Server JDP Team Microsoft Corporation

Agenda Overview of SMB program What we found Customer drilldown Benefits of Windows Server Agenda Overview of SMB program What we found Customer drilldown Benefits of Windows Server 2003 Virtual business card

Why Focus on SMB? SMB customers account for nearly 60% of server revenues ~50 Why Focus on SMB? SMB customers account for nearly 60% of server revenues ~50 Million SMB entities worldwide The majority of NT 4. 0 Servers are in SMB Learn more about this customer segment How do they use our products and technology on a daily basis? What are their “pain points”? What benefits come from MS products? Partner readiness

SMB Deployment Initiative Purpose: Validate Windows Server 2003 scenarios in SMB market space Bring SMB Deployment Initiative Purpose: Validate Windows Server 2003 scenarios in SMB market space Bring Microsoft developers onsite relevant to the scenario for better understanding Use customer feedback in future server releases Targeted Customers: 12 SMBs in the greater Seattle area Upgrade from Windows NT 4. 0 Server Started using RC 1/RC 2 Win 2 K upgrades will be secondary

SMB Deployment Initiative Early partner readiness in a “controlled environment” Document upgrade process and SMB Deployment Initiative Early partner readiness in a “controlled environment” Document upgrade process and drive resulting “issues” internally Better customer experience Deliver post-mortems in the form of Release Notes, KBs, Help file, etc. Improve customer perception of Microsoft Validate need for structured program (“mini JDP”) for SMB space Provide PR, Case Study, and marketing opportunities when appropriate

Microsoft’s Plan for SMB Start with us. Grow with Us. ” “ Level I Microsoft’s Plan for SMB Start with us. Grow with Us. ” “ Level I Peer-to-Peer Extend PC Value for Your Business Level III Level IV SBS as First and Essential Server SBS + Windows Server 2003 Multi-Server Specialization Realize the Power of Server Technology for Your Emerging Business Grow Your Windows Network to Meet Expanding Business Needs Integrate Servers for Maximum Performance and Flexibility

Deployment Complexity OM M CS Formal IT ge an xch E Ad Hoc IT Deployment Complexity OM M CS Formal IT ge an xch E Ad Hoc IT S SP L SQ t Ne r rk r e Serv e o Netw ice ff O e rv e i-S ult M Peer Networking BS S 50 PCs Small Businesses l Sing k r wo 500 PCs Medium Businesses MIS TS B Enterprise HI S SMB vs. Enterprise

Small and Large Company Small and Large Company

SMB Customers Non standard hardware and software configurations No staging or testing environment May SMB Customers Non standard hardware and software configurations No staging or testing environment May not be current on Service Packs NT 4. 0 very prevalent Small or shrinking IT budgets Focused on business not technology

What We Found The Good, The Bad, and The Ugly What We Found The Good, The Bad, and The Ugly

The Good… 75% of the installs went smoothly WS 2003 is secure by default The Good… 75% of the installs went smoothly WS 2003 is secure by default Customers surprised with perf gains Server consolidation stories Reduced network complexity Partners up to speed on WS 2003 Deployment times have been less than what we anticipated Simplicity and new features (CYS/MYS)

The Bad… Old Hardware System drive too small (>3 GB) Not enough RAM (256 The Bad… Old Hardware System drive too small (>3 GB) Not enough RAM (256 MB minimum) BIOS not ACPI compliant resulting in bluescreen Disable NIC teaming before deployment Build Compaq/HP boxes with Smart. Start 6. 10 App compatibility Third party application compatibility * Microsoft applications compatibility * Exchange 5. 5 / 2000 cannot install on Windows Server 2003 * Alias created – [email protected] com

The Bad … continued Windows Services state Some services that were running prior to The Bad … continued Windows Services state Some services that were running prior to an upgrade get disabled and/or turned off Take inventory of services that are running WS 2003 offers many more features I was slightly disoriented when I sat at NT 4 console Customer felt the same way at the WS 2003 console Concerned about their NT 4 certifications

Services Disabled by Default Alerter ASP. NET State Clip. Book Distributed Link Tracking Server Services Disabled by Default Alerter ASP. NET State Clip. Book Distributed Link Tracking Server Fast User Switching Compat IMAPI CD-Burning COM Service Indexing Service License Logging Messenger NET Framework Support Service Net. Meeting Remote Desktop Sharing Network DDE Portable Media Serial Number Remote Access Auto Connection Manager System Event Notification Task Scheduler Telnet Terminal Services Session Directory Themes Upload Manager Wireless Zero Configuration Web Client Windows Audio

The Ugly… CDONTS. dll Mail object deprecated from WS 03 Silent killer – Mail The Ugly… CDONTS. dll Mail object deprecated from WS 03 Silent killer – Mail from web sites not sent Use CDOSYS. dll Unpatched Servers People are timid to deploy patches or updates for fear of bringing down system Servers are sitting ducks Anonymous access breaks on domain controller upgrade See Q 300432 Run CHKDSK on sile servers before upgrade

Customer Matrix Customer Scenario # Deployment Notes Servers School District Web – Internet, file&print Customer Matrix Customer Scenario # Deployment Notes Servers School District Web – Internet, file&print NT 4 2 15 hrs to complete, consolidated 2 servers Church File & print, POP 3, CYS, LOB. NT 4 1 5 hrs to complete Heating Oil Company Web – Internet, Proxy Win 2 K 2 20 hrs to complete, consolidated 1 server Small Bank Web – Intranet, AD NT 4 5 15 hrs – completed, consolidated 1 server, 1000 AD authentications Tourist business Web – Intranet, AD, file & print, wireless Win 2 K 5 30 hours to complete Gaming Company File & print, LOB, WINS. Win 2 K 1 9 hrs - complete Life. Center NW Terminal Server NT 4 1 20 hrs – partially complete K 2 Sports, Inc. File & print, AD, CYS, Timewarp Win 2 K 9 40 hrs to complete, consolidated 3 servers Manufacturing SBS 2 nd Server – Terminal Server 1 5 hrs to complete

Life. Center NW Profile Organ Donor Procurement Work with 190 hospitals in Western US Life. Center NW Profile Organ Donor Procurement Work with 190 hospitals in Western US 60 employees 5 remote offices – expanding to 10 1 server

Life. Center NW …continued Upgrade Scenario: NT 4 Terminal Server Edition WS 03 (TS) Life. Center NW …continued Upgrade Scenario: NT 4 Terminal Server Edition WS 03 (TS) In-place upgrade on old “white box” server Remote offices TS in at 28. 8 kbps connections Benefits of Upgrade: Network Printer Redirection (print locally) Low Bandwidth Access to Data Remote users have better experience over 28. 8 Transmits screen image of data rather than data itself Per-user licensing License their roaming users rather than per device Server consolidation Crisper execution (no more “sneakernet”)

K 2 Sports, Inc. Profile Sporting goods conglomerate 175 employees at HQ Small, remote K 2 Sports, Inc. Profile Sporting goods conglomerate 175 employees at HQ Small, remote offices “everywhere there’s a mountain” Mixed NT 4/W 2 K/Unix 9 servers

K 2 Sports …continued Upgrade Scenario File & Print W 2 K WS 03 K 2 Sports …continued Upgrade Scenario File & Print W 2 K WS 03 In-place upgrade External 200 GB drive array Secondary intranet server Benefits of Upgrade High availability and reliability Weekly reboots abolished Only one reboot since mid-Nov. (planned)* Significant performance improvements

K 2 Sports Looking Ahead Planning to deploy AD Server consolidation (retire old hardware) K 2 Sports Looking Ahead Planning to deploy AD Server consolidation (retire old hardware) Self-host their own Internet website on IIS 6 Cancel contract with hosting company (save $$$) Self-host DNS Upgrade remote offices and consider “centralized” TS strategy Possible participation in Exchange Titanium RDP (goal is to be a 100% WS 03 environment) Office 11 Rapid Deployment Program

Fleischer’s Bagels Business goals “Now, by offering a way to place and track orders Fleischer’s Bagels Business goals “Now, by offering a way to place and track orders over a Web site, we can satisfy our current small and medium-sized customers and reach new ones, too. This will enable us to expand our product offerings and the markets we serve. ” […] Going through Terminal Services is so fast, it’s like working directly at your office PC. Further, the VPN capabilities of Windows Server 2003 are. . . easy to set up and highly cost -effective. Moreover, the overall cost of the VPN solution is a fraction of what we would pay for a leased line. ” l l l Technology impact l l l – Jody Fleischer Director of Operations l Result 17% IRR 12 Month Payback Improve stability of computing infrastructure Simplify desktop administration Enable remote access for employees On-line ordering for customers Manage inventory real-time via wireless Pocket PC Data security and system stability Ø No more reboots compared to NT 4 with 2 -3 reboots per month. Saving up to $2, 500 / month Centralized and remote administration Ø Ability to manage servers and clients with Active Directory Users and Computers and Group Policy Management Console. Savings $15, 500 Instantly access and update the freezer inventory with a Pocket PC Ø Saving time, reducing errors, and providing managers with real-time order status Expand Markets by allowing customers to order via secure web site Solution Windows Server 2003 Windows Server NT 4. 0 Upgrade Visual Studio. NET 2003 Inventory Application

Extra. Dev Inc. Fleischer’s Bagels Business goals “The simplicity of the Windows Server 2003–based Extra. Dev Inc. Fleischer’s Bagels Business goals “The simplicity of the Windows Server 2003–based approach means that many deployment tasks can be handled by a junior-level engineer, enabling us to complete the job for roughly one-tenth of what it used to cost us. ” l Tim Trueblood Cofounder and President Extra. Dev Inc. l “Now administrators can quickly determine what desktop software can be installed, limit Internet capabilities, and restrict Web site access. Windows Server 2003 is the most ready-to-implement of any operating system that Microsoft has come out with to date. ” Greg Nesbitt Cofounder and Vice-President Extra. Dev Inc. l l l Service more customers with less resources Migrate the large base of NT 4. 0 Servers to Windows Server 2003 and Active Directory Develop and apply advanced scripting for desktop management Focus more on customer business needs and less on simple technology issues Add value by using time saved in deployment writing new business applications with Visual Studio. NET Grow profits by spending less time trouble shooting problems with the operating system Manage more systems remotely Technology impact l l l Windows Server 2003 enhances our hosting abilities Improves the performance of our custom applications Provides more tools & features to solve customer issues Solution Windows Server 2003 Windows Server NT 4. 0 Upgrade Visual Studio. NET 2003 Inventory Application

5 New Features Active Directory (AD) refinements GPMC, Cross-Forest Trusts, Domain Rename, and new 5 New Features Active Directory (AD) refinements GPMC, Cross-Forest Trusts, Domain Rename, and new AD deployment options allow for easier rollout and faster adaptation to changing business needs. Knowledge Worker enhancements Improved Terminal Services provides richer user experience. New management options New command-line, improved WMI, headless, TS, and remote management options allow administrators greater flexibility in day-to-day operations. Internet Information Services 6. 0 Completely re-architected from IIS 5 to provide greater reliability and performance. Optimized to take advantage of. NET framework applications. Shadow Copy Allows end users to immediately recover accidentally changed or deleted files or folders on network shares without requiring system administrator intervention.

Windows Server 2003 Key Messages #1 performing server OS 8 times more reliable than Windows Server 2003 Key Messages #1 performing server OS 8 times more reliable than NT 4. 0 60% less attack surface area Build apps in ½ the time, 2 x the perf Increase IT efficiency 30% Scale and simplicity Highest quality Windows Server ever

Roadmap Today 2003 And Beyond… “Follow-on Feature Releases” • Group Policy Management Console – Roadmap Today 2003 And Beyond… “Follow-on Feature Releases” • Group Policy Management Console – Available now 2 H 2003 • Automated Deployment Services • Active Directory Application Mode • Windows Share. Point Services • Microsoft Metadirectory Services • Windows Rights Management Services • Real Time Communications Services • Exchange Server 2003 • Windows Small Business Server 2003 • Intelligent, Self. Managing OS and Services • Virtualization • Trustworthy Computing • Federation

Recommendations Get product experience Install WS 2003 on a test machine to familiarize yourself Recommendations Get product experience Install WS 2003 on a test machine to familiarize yourself with the technology Consider Virtual PC technology Consider Hosted Experience Download the WS 2003 Guided Tour Check out Project Guides http: //www. microsoft. com/partners Send your designs and lessons learned in for validation Newsgroups Microsoft. public. windows. server. migration [email protected] com

Contact Info for Peter Schenk petersc@microsoft. com 425. 705. 7501 – office 206. 465. Contact Info for Peter Schenk [email protected] com 425. 705. 7501 – office 206. 465. 0961 – cell

Fleischer’s Bagels Business goals “Now, by offering a way to place and track orders Fleischer’s Bagels Business goals “Now, by offering a way to place and track orders over a Web site, we can satisfy our current small and medium-sized customers and reach new ones, too. This will enable us to expand our product offerings and the markets we serve. ” […] Going through Terminal Services is so fast, it’s like working directly at your office PC. Further, the VPN capabilities of Windows Server 2003 are. . . easy to set up and highly cost -effective. Moreover, the overall cost of the VPN solution is a fraction of what we would pay for a leased line. ” l l l Technology impact l l l – Jody Fleischer Director of Operations l Result 17% IRR 12 Month Payback Improve stability of computing infrastructure Simplify desktop administration Enable remote access for employees On-line ordering for customers Manage inventory real-time via wireless Pocket PC Data security and system stability Ø No more reboots compared to NT 4 with 2 -3 reboots per month. Saving up to $2, 500 / month Centralized and remote administration Ø Ability to manage servers and clients with Active Directory Users and Computers and Group Policy Management Console. Savings $15, 500 Instantly access and update the freezer inventory with a Pocket PC Ø Saving time, reducing errors, and providing managers with real-time order status Expand Markets by allowing customers to order via secure web site Solution Windows Server 2003 Windows Server NT 4. 0 Upgrade Visual Studio. NET 2003 Inventory Application

Barker Implement “We expect that Windows Server 2003 will save us more than $60, Barker Implement “We expect that Windows Server 2003 will save us more than $60, 000 annually, possibly as much as $125, 000, because of better performance, greater system reliability, and increased employee productivity. ” […] “With Windows Server 2003 Terminal Server, we can now print locally and map our remote drives locally, and the performance is just incredible. ” Business goals l l l Remote Server Management Reduce Total Cost of Ownership Improved customer service Technology impact l Remote Server Administration/Stability l l Todd Barker President Barker Implement l Reduce Total Cost of Ownership l l l Expected Results $60, 000 Savings in first year 3 Month Estimated Payback ROI as high as 10: 1 l Immediately manage server from any of three locations Confident to expand business from current three locations Less downtime from planned and unplanned reboots – from weekly to none in 6 weeks on 3 servers after install Impact: $37, 500 Quick recovery of files with shadow copy from hours to minutes Lock down desktop – increase productivity 2. 5% IT expense savings $17, 500 Improved Customer Service l l Remote access to LOB application real time from home – immediate customer service rather than hours later Impact: $5, 000 Solution Windows Server 2003 Windows Server NT 4. 0 Upgrade

Troy Gastroenterology “Windows Server 2003 simplifies our day-to-day system management, runs our office management Troy Gastroenterology “Windows Server 2003 simplifies our day-to-day system management, runs our office management application faster, improves internal communication, and provides the security that helps us comply with HIPAA regulations. But most important, it enables our physicians and staff to provide better patient care. ”[…] Windows Server 2003 is helping us eliminate paper, paper is easy to leave around, misfile or misplace. Paperless, electronic medical records will help us ensure that there is nothing written that can be seen by anyone who isn’t approved. ” Business goals l l l Technology impact l l l Connie Plumley I. T. Manager Center for Digestive Health l Result 4 Month Payback Projecting $3, 000 per day revenue growth Reliable remote access for physicians Simplified IT Management Increase Volume of Patient appointments Improved Terminal Services Ø Physicians able to perform more administrative functions remotely – increasing daily patient appointment volume (from 24 per day to a projected 32 per day) Ø On-call physicians have quick remote access to critical patient information Remote Desktop Administration Ø Simplified management for remote locations. I. T. Manager saves many hours per month by not having to drive to remote locations to provide System Administration functions. Software Update Services Ø Critical updates that were manually performed on a sporadic basis are now handled with a quick, reliable deployment with SUS. Coupled with RDA, I. T. Manager saves 3 -5 hours per month performing updates. Share. Point Services Ø Employees and Physicians increase productivity with online collaboration of documents. No longer relying on voice-mail, or ‘sticky-notes’ for communications. Solution Windows Server 2003

Jawood Management Associates “Jawood may be a small company, but we’re forward thinking when Jawood Management Associates “Jawood may be a small company, but we’re forward thinking when it comes to using technology to make our employees more productive. The tools and features in Windows Server 2003 help us simplify server management and make the most of our resources. ” […] “We needed a solution that would provide more reliable and flexible remote access for our employees, and simplify network administration for me. ” John Heck Manager of Information Services Jawood Management Associates Business goals l l l Expand the business without increasing costs Simplified IT Management Reduce IT administration costs and time Technology impact l Improved Terminal Services Ø Ø l Local disk drive access streamlines application support. John Heck recoups 2 -3 hours per week by not having to route application changes through personal ISP. Routine support issues easily managed Shadow Copy & Restore Ø l Share. Point Services Ø Result ROI of $30, 000 ann 2 Month Payback Reduction in administration time – end users can restore easily (eliminates approximately 5 -10 requests per month) Empowerment of idea sharing among employees and contractors in work-flow based websites. I. T. Service request tracking performed with WSS 2. 0 – projecting admin time savings of 10 hours per month. Solution Windows Server 2003 Windows Server 2000 Upgrade

Rentvillas “Visual Studio. NET 2003 and the Microsoft. NET Framework gave us an immediate Rentvillas “Visual Studio. NET 2003 and the Microsoft. NET Framework gave us an immediate head start by providing us with all the up-front ‘plumbing’ that we needed. […] Visual Studio. NET 2003 and the Framework have been instrumental tools in allowing us to take new ideas and implement them in a very short amount of time. Our developers have seen a 50 percent increase in their productivity, simply because it’s that much easier to build new features. ” Kevin Pidduck Chief Executive Officer (CEO) Rentvillas. com Business goals l l l Reduce IT hardware and support costs Improve security Improve performance Technology impact l 4 to 1 Server Consolidation Ø l VPN Quarantine Ø l ROI of $40, 000 annually 3 Month Payback Accelerate the configuration and deployment of group policy 20% increase in performance Ø Result Increased security with remote users working on sensitive line of business applications and application source code Group Policy Management console Ø l Consolidated existing Windows 2000 Servers Internet Information Services 6. 0 and. NET Framework 1. 1 Solution Windows Server 2003

Life. Center Northwest “Windows Server 2003 will help Life. Center Northwest reduce management time, Life. Center Northwest “Windows Server 2003 will help Life. Center Northwest reduce management time, reduce hardware and software costs, and make more efficient use of its network bandwidth. This will help us lower our operations costs and direct our funds to where it matters most— assisting donors and recipients to help save lives. ” […] This has reduced the time and costs of express mail services, saving dollars and time. We anticipate savings from this improved process represents a significant improvement field representative productivity as well as lower overhead. ” Marilyn Walker PC Specialist and Administrator Life. Center Northwest Result 10% IRR 6 Month Payback Business goals l l l Increase employee productivity Improve system performance in remote offices Reduce IT administration costs and time Technology impact l Improved Productivity • Remote users are able to perform daily activities faster due to the new low-bandwidth performance feature. Ø Reduced service interruption due to increased stability. More Flexible Administration Ø Using policies, administrators can quickly and more effectively reduce the complexity of the work surface to streamline the end user experience. Ø Increased granularity in securing Terminal Services. Ø Solution Windows Server 2003 Windows Server NT 4. 0 Upgrade

Next Steps Next Steps

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© 2003 Microsoft Corporation. All rights reserved. This presentation is for informational purposes only. © 2003 Microsoft Corporation. All rights reserved. This presentation is for informational purposes only. MICROSOFT MAKES NO WARRANTIES, EXPRESS OR IMPLIED, IN THIS SUMMARY.